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Über dieses Buch

This book is based on the behavioural intention of public transport passengers and the relationship between those factors in Indonesia. The conceptual model in this book explains behavioural intentions of paratransit passengers which can result in recommendations to unravel the complexity of the congestion problem from consumer behaviour perspective. Based on the results of survey research on behavioural intention of public transport users in Jabodetabek, Indonesia, the result of the study is presented in a model that describes the factors that influence. This book is recommended for academics who wish to gain knowledge about the phenomenon of consumer behaviour, for regulators whose duty is to make a decision and determine the strategic steps to overcome congestion and researchers who want to develop their knowledge and provide solutions related to congestion from the perspective of consumer behaviour.

Inhaltsverzeichnis

Frontmatter

Chapter 1. Introduction

This chapter provides the research background to why this research was conducted, research questions and research purposes. In detail, the chapter describes the underlying causes of traffic congestion, the role of paratransit in Jabodetabek, traffic congestions from the perspective of consumer behaviour, research gaps related to passengers’ behavioural intentions, research purposes and the organization of the book.

Sik Sumaedi, I Gede Mahatma Yuda Bakti, Nidya Judhi Astrini, Tri Rakhmawati, Tri Widianti, Medi Yarmen

Chapter 2. Literature Review

This chapter discusses the theoretical background related to this research. It consists of an explanation on the concept of behavioural intention, behavioural intention as a decision making process and antecedents of behavioural intention. Aligned with the research purposes, the antecedents of behavioural intention include satisfaction, service quality, perceived sacrifice, trust, image and perceived value.

Sik Sumaedi, I Gede Mahatma Yuda Bakti, Nidya Judhi Astrini, Tri Rakhmawati, Tri Widianti, Medi Yarmen

Chapter 3. Conceptual Model and Hypotheses

This chapter presents conceptual model and hypotheses which will be tested later. Chapter three also explains the arguments used for building the model and its hypotheses from both theoretical and empirical sides.

Sik Sumaedi, I Gede Mahatma Yuda Bakti, Nidya Judhi Astrini, Tri Rakhmawati, Tri Widianti, Medi Yarmen

Chapter 4. Research Methodology

This chapter explicates the research method used in this study. It contains the research object (paratransit in Jabodetabek), research population and sample, operational definition and scale of variables, pilot test, survey and data analysis method.

Sik Sumaedi, I. Gede Mahatma Yuda Bakti, Nidya Judhi Astrini, Tri Rakhmawati, Tri Widianti, Medi Yarmen

Chapter 5. Results and Discussions

This chapter describes the research results. It comprises the result of confirmatory factor analysis and the upshot of structural model test.

Sik Sumaedi, I Gede Mahatma Yuda Bakti, Nidya Judhi Astrini, Tri Rakhmawati, Tri Widianti, Medi Yarmen

Chapter 6. Research Implications

This chapter relates the implications of this research. The implications conferred in the chapter are theoretical, managerial and policy implications.

Sik Sumaedi, I Gede Mahatma Yuda Bakti, Nidya Judhi Astrini, Tri Rakhmawati, Tri Widianti, Medi Yarmen

Chapter 7. Conclusion

This chapter is the final chapter of the book. It presents the conclusions, the limitations of the research and the next research agenda.

Sik Sumaedi, I Gede Mahatma Yuda Bakti, Nidya Judhi Astrini, Tri Rakhmawati, Tri Widianti, Medi Yarmen

Backmatter

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