Ausgabe 2/2014
Special Issue: Symposium on The Economics of Internet Advertising
Inhalt (6 Artikel)
Advertising Effectively Influences Older Users: How Field Experiments Can Improve Measurement and Targeting
Randall A. Lewis, David H. Reiley
Dynamic Entry and Investment in New Infrastructures: Empirical Evidence from the Fixed Broadband Industry
Maya Bacache, Marc Bourreau, Germain Gaudin