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Erschienen in:
The Route Towards Sustainable Innovation and Entrepreneurship: An Overview Kapitel lesen Erstes Kapitel lesen

2018 | OriginalPaper | Buchkapitel

7. Social Entrepreneurship and Upgrading in Emerging Economies: The Indian Case of Industree and Its Brand Mother Earth

verfasst von : Marco Bettiol, Valentina De Marchi, Eleonora Di Maria

Erschienen in: Sustainability in Innovation and Entrepreneurship

Verlag: Springer International Publishing

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Abstract

The possibility of realizing production systems which deliver high social, environmental, and economic performance has gained attention in internationalization studies at large. While the literature has focused on large firms from Western countries, we investigate the role of firms from emerging economies (EE) in supporting upgrading and improving the social and economic conditions of local producers while delivering a quality product targeting a sophisticated market niche. This chapter present evidence of an Indian firm specialized in the home and fashion industries (Industree), which successfully improved social and environmental conditions along its value chain through the social entrepreneurship approach. This case study shows that also EE firms can promote social and economic upgrading among their suppliers and that economic upgrading is necessary for the attainment of social upgrading. Design and retail, usually prerogatives of developed country firms, are key factors in supporting the achievement of success in both dimensions.

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Vorheriges Kapitel Improving Environmental Management Systems by ISO 9001 in the Spanish Hospitality Sector
Nächstes Kapitel The Relationship Between Revenue and Environmental Responsibility: A Causal Study Using Reputation in the Hotel Industry
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1
In 2011, the Schwab Foundation for Social Entrepreneurship, part of the World Economic Forum, named Industree’s entrepreneur as India’s Social Entrepreneur of the Year.
 
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Metadaten
Titel
Social Entrepreneurship and Upgrading in Emerging Economies: The Indian Case of Industree and Its Brand Mother Earth
verfasst von
Marco Bettiol
Valentina De Marchi
Eleonora Di Maria
Copyright-Jahr
2018
Buch
Sustainability in Innovation and Entrepreneurship

Print ISBN: 978-3-319-57317-5

Electronic ISBN: 978-3-319-57318-2

Copyright-Jahr: 2018

DOI
https://doi.org/10.1007/978-3-319-57318-2_7