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Specification, evaluation, and interpretation of structural equation models

Zeitschrift:: Journal of the Academy of Marketing Science > Ausgabe 1/2012

Autoren:: Richard P. Bagozzi, Youjae Yi

Abstract

We provide a comprehensive and user-friendly compendium of standards for the use and interpretation of structural equation models (SEMs). To both read about and do research that employs SEMs, it is necessary to master the art and science of the statistical procedures underpinning SEMs in an integrative way with the substantive concepts, theories, and hypotheses that researchers desire to examine. Our aim is to remove some of the mystery and uncertainty of the use of SEMs, while conveying the spirit of their possibilities.

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Titel: Specification, evaluation, and interpretation of structural equation models
Autoren:: Richard P. Bagozzi
Youjae Yi
Publikationsdatum: 01.01.2012
DOI: https://doi.org/10.1007/s11747-011-0278-x
Verlag: Springer US
Zeitschrift: Journal of the Academy of Marketing Science Official Publication of the Academy of Marketing Science
Ausgabe 1/2012
Print ISSN: 0092-0703
Elektronische ISSN: 1552-7824

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