Ausgabe 5/2017
Inhalt (10 Artikel)
Editorial
The role and impact of reviewers on the marketing discipline
Donald R. Lehmann, Russell S. Winer
Conceptual/Theoretical Paper
Marketing research on product-harm crises: a review, managerial implications, and an agenda for future research
Kathleen Cleeren, Marnik G. Dekimpe, Harald J. van Heerde
Original Empirical Research
Mirror, mirror on the wall: a comparative evaluation of composite-based structural equation modeling methods
Joseph F. Hair, G. Tomas M. Hult, Christian M. Ringle, Marko Sarstedt, Kai Oliver Thiele
Original Empirical Research
Me, myself, and I: influence of CEO narcissism on firms’ innovation strategy and the likelihood of product-harm crises
Saim Kashmiri, Cameron Duncan Nicol, Sandeep Arora
Original Empirical Research
Frontline employees’ nonverbal cues in service encounters: a double-edged sword
Elison Ai Ching Lim, Yih Hwai Lee, Maw-Der Foo
Original Empirical Research
Can doing good lead to doing poorly? Firm value implications of CSR in the face of CSI
Isabell Lenz, Hauke A. Wetzel, Maik Hammerschmidt
Original Empirical Research
It’s only natural: the mediating impact of consumers’ attribute inferences on the relationships between product claims, perceived product healthfulness, and purchase intentions
Christopher Berry, Scot Burton, Elizabeth Howlett
Original Empirical Research
The relationship between consumer shopping stress and purchase abandonment in task-oriented and recreation-oriented consumers
Carmen-Maria Albrecht, Stefan Hattula, Donald R. Lehmann
Original Empirical Research
You gotta serve somebody: the effects of firm innovation on customer satisfaction and firm value
Gaia Rubera, Ahmet H. Kirca
Original Empirical Research
Effects of work–family interface conflicts on salesperson behaviors: a double-edged sword
C. Fred Miao, Guangping Wang