This chapter presents a complete synthesis of a new management model for today’s rapidly changing business environments. The synthesis draws on all preceding chapters of the book along with research by eminent business scholars. This new model—called the Silicon Valley Model because it has been realized most fully by leading companies in the Valley—is shown to be a highly developed form of the “Adhocracy” approach that was first identified decades ago. The chapter gives a conceptual description of the new model, with graphic illustration. It then compares this new model to a traditional bureaucratic model of big-firm management, showing how the two differ in key respects. Finally, the Silicon Valley Model is shown to be congruent with the “six basic principles” for managing change that were described earlier in the book: the model supports these principles, plus other elements as well.
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Former Intel CEO Andy Grove wrote a book called Only the Paranoid Survive (Grove 1996). This motto of his emphasizes the responsibility of a leader to be on watch constantly for technological changes and competitors’ actions—especially at strategic inflections points that may signal either new opportunities, or the beginning of the end if left unattended.
Google is forced to maniacally control costs because it has learned that “anything that scales with demand is a disaster if you are not cheap about it”…As a service grows more popular, its costs must grow in a “sub-linear” fashion…Another technique Google employs is to automate everything possible: “We’re doing too much of the machines’ work for them.” All quotes are from Jackson (2013).
However, the top leadership in several of our cases divides the responsibility for an internal efficiency-oriented focus and an external, more future-oriented focus between different individuals.