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The case study represents the prototype of the Template-based Management (TBM) approach. Back in 1997, we were still unaware that we were using an innovative tool that would later have the potential to transform the managerial practice.
Moreover, the actions we took were rather intuitive. It was very much a “gut feeling” that we should use templates as a means to challenge time and budgetary constraints.
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Figure are taken from group’s and client’s financial reports 2001 and 2002.
The group has been among the EuroStoxx 50 since September 2002.
Please refer to Chap. 3 for a detailed description of the current state of the chemical industry.
The definition had to be “ongoing” because no formally documented innovation system existed before. Therefore, we had to continuously redefine the target system, as new findings were coming up every day.
Hammer, M; Champy, J.A.: Reengineering the Corporation – A Manifesto for Business Revolution, HarperBusiness, 1996.
- TBM in Innovation Management: Case Study Chemicals/Pharma Industry
Uwe G. Seebacher
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