Emotions have long been neglected in entrepreneurship research and scholars mostly focused on cognitive models and on external influences. With the argument that emotions and cognitions are inseparably intertwined came the insight that emotions and cognitions have to be studied together to gain an understanding of why some individuals become entrepreneurs while others do not. Over the past decade or so, emotion research has found its way into entrepreneurship research, and the empirical results surrounding this research look very promising in advancing the field of entrepreneurship.
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The Role of Emotions and Cognitions in the Pre-entrepreneurial Process: What’s New?
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