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2022 | OriginalPaper | Buchkapitel

4. Thinking Modes and Techniques

verfasst von : Mark Kilgour

Erschienen in: The Handbook of Creativity & Innovation in Business

Verlag: Springer Nature Singapore

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Abstract

To develop creative ideas, we first need to understand what they are. Creative ideas contain three core elements. They must be original, appropriate, but also artistic. The development of these ideas requires an understanding of divergent and convergent thinking processes and how they are used to generate creative ideas. These creative ideas must then make it through challenging evaluation processes.

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Metadaten
Titel
Thinking Modes and Techniques
verfasst von
Mark Kilgour
Copyright-Jahr
2022
Verlag
Springer Nature Singapore
DOI
https://doi.org/10.1007/978-981-19-2180-3_4