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Erschienen in:
Is Box Office Still Relevant? Kapitel lesen Erstes Kapitel lesen

2018 | OriginalPaper | Buchkapitel

4. What About Distribution, Exhibition and Timing Factors?

verfasst von : Barrie Gunter

Erschienen in: Predicting Movie Success at the Box Office

Verlag: Springer International Publishing

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Abstract

Distributors and exhibitors take over and determine where the movie is shown and how widely it gets shown. Exhibitors, who own and control the theatres, will also decide on the duration of a movie’s cinema run. The timing of a movie’s release is important as well. At peak holiday seasons, there are bigger audiences available. Yet there might also be more competition for eyes on screen from other movies. For distributors, a long cinema run means more money, but for exhibitors, declining audiences for a movie over time can mean less income. Cinema run durations must be planned to maximise financial returns from theatres and other distribution platforms such as video and TV.

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Vorheriges Kapitel Is Studio Size Important to Box Office Success?
Nächstes Kapitel Does Marketing and Promotion Create Box Office Success?
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Metadaten
Titel
What About Distribution, Exhibition and Timing Factors?
verfasst von
Barrie Gunter
Copyright-Jahr
2018
Buch
Predicting Movie Success at the Box Office

Print ISBN: 978-3-319-71802-6

Electronic ISBN: 978-3-319-71803-3

Copyright-Jahr: 2018

DOI
https://doi.org/10.1007/978-3-319-71803-3_4