skip to main content
10.1145/3351095.3372860acmconferencesArticle/Chapter ViewAbstractPublication PagesfacctConference Proceedingsconference-collections
research-article

From ethics washing to ethics bashing: a view on tech ethics from within moral philosophy

Published:27 January 2020Publication History

ABSTRACT

The word 'ethics' is under siege in technology policy circles. Weaponized in support of deregulation, self-regulation or handsoff governance, "ethics" is increasingly identified with technology companies' self-regulatory efforts and with shallow appearances of ethical behavior. So-called "ethics washing" by tech companies is on the rise, prompting criticism and scrutiny from scholars and the tech community at large. In parallel to the growth of ethics washing, its condemnation has led to a tendency to engage in "ethics bashing." This consists in the trivialization of ethics and moral philosophy now understood as discrete tools or pre-formed social structures such as ethics boards, self-governance schemes or stakeholder groups.

The misunderstandings underlying ethics bashing are at least threefold: (a) philosophy and "ethics" are seen as a communications strategy and as a form of instrumentalized cover-up or façade for unethical behavior, (b) philosophy is understood in opposition and as alternative to political representation and social organizing and (c) the role and importance of moral philosophy is downplayed and portrayed as mere "ivory tower" intellectualization of complex problems that need to be dealt with in practice.

This paper argues that the rhetoric of ethics and morality should not be reductively instrumentalized, either by the industry in the form of "ethics washing," or by scholars and policy-makers in the form of "ethics bashing." Grappling with the role of philosophy and ethics requires moving beyond both tendencies and seeing ethics as a mode of inquiry that facilitates the evaluation of competing tech policy strategies. In other words, we must resist narrow reductivism of moral philosophy as instrumentalized performance and renew our faith in its intrinsic moral value as a mode of knowledgeseeking and inquiry. Far from mandating a self-regulatory scheme or a given governance structure, moral philosophy in fact facilitates the questioning and reconsideration of any given practice, situating it within a complex web of legal, political and economic institutions. Moral philosophy indeed can shed new light on human practices by adding needed perspective, explaining the relationship between technology and other worthy goals, situating technology within the human, the social, the political. It has become urgent to start considering technology ethics also from within and not only from outside of ethics.

References

  1. Kent Walker, An external advisory council to help advance the responsible development of AI, Google Blog, May 26, 2019, https://blog.google/technology/ai/external-advisory-council-help-advance-responsible-development-ai/.Google ScholarGoogle Scholar
  2. Googlers Against Transphobia and Hate, Google must remove Kay Coles James from its Advanced Technology External Advisory Council (ATEAC), Medium, April 1st, 2019, https://medium.com/@against.transphobia/googlers-against-transphobia-and-hate-b1b0a5dbf76.Google ScholarGoogle Scholar
  3. Sam Levin, Google scraps AI ethics council after backlash: "Back to the drawing board", The Guardian, April 4th, 2019, https://www.theguardian.com/technology/2019/apr/04/google-ai-ethics-council-backlash.Google ScholarGoogle Scholar
  4. Ben Wagner, Ethics as an Escape from Regulation: From ethics-washing to ethics shopping? in Mireille Hildebrandt (ed.), Being Profiling. Cogitas ergo sum (2018).Google ScholarGoogle Scholar
  5. See, e.g., the work of Tristan Harris at Google, his website is here: http://www.tristanharris.com/.Google ScholarGoogle Scholar
  6. Julia Powles and Helen Nissenbaum, The Seductive Diversion of 'Solving' Bias in Artificial Intelligence, Medium, December 7, 2018, https://medium.com/s/story/the-seductive-diversion-of-solving-bias-in-artificial-intelligence-890df5e5ef53.Google ScholarGoogle Scholar
  7. See e.g. Gabriel Moran, Ethics or Morality? http://www.nyu.edu/classes/gmoran/Ethics%20or%20Morality.pdf.Google ScholarGoogle Scholar
  8. Dagobert D. Runes (ed.) Dictionary of Philosophy, (1983) at 338.Google ScholarGoogle Scholar
  9. See in particular Ronald Dworkin, Justice for Hedgehogs (2011).Google ScholarGoogle Scholar
  10. See Ronald Dworkin, Law's Empire (1986). More specifically, in Justice for Hedgehogs (2011), Dworkin distinguishes two senses of ethics and two senses of morality. Morality can be divided into political and personal morality, ethics into narrower and wider ethics. Political morality applies to institutions and the state, and in some cases can be equated to political justice. (Note that Dworkin distinguishes political morality from the Rawlsian notion of justice, in Justice for Hedgehogs (2011), Part V.) The other morality, personal morality, and ethics understood widely, are about how we ought to behave toward other people, what we owe to each other. Finally, the narrower understanding of ethics, purely personal ethics, is about how to live one's life well. For Dworkin all these notions are related, but these distinctions can clarify some of our uses of the language of ethics and morality.Google ScholarGoogle Scholar
  11. John Rawls, A Theory of Justice (1971).Google ScholarGoogle Scholar
  12. Examples of such scholarship are cited in a paper by Jeffrey Behrends and John Basl on the relevance and flaws of "trolleology" for answering ethical questions about how to program autonomous vehicles.Google ScholarGoogle Scholar
  13. This is something that philosopher Helen Nissenbaum has done very well in her book Privacy in Context (2009).Google ScholarGoogle Scholar
  14. See e.g. Sue Prideaux, I Am Dynamite! A Life of Nietzsche (2018); Charlotte Baumann, Was Hegel an Authoritarian Thinker? Reading Hegel's Philosophy of History on the Basis of his Metaphysics, Archiv für Geschichte der Philosophie (2019).Google ScholarGoogle Scholar
  15. See e.g. Juergen Habermas' famous critique of Rawls' original position as being far from uncontroversial in Jurgen Habermas, Reconciliation Through the Public use of Reason: Remarks on John Rawls's Political Liberalism, 92 The Journal of Philosophy 109 (1995). In relation to technology see Anna Lauren Hoffman, Where Fairness Fails: Data, Algorithms, and the Limits of Antidiscrimination Discourse, 22 Information Communication and Society 900 (2019).Google ScholarGoogle Scholar
  16. Katrina Forrester, In the Shadow of Justice (2019). In this book, Forrester discusses the Anglo-American trend in moral and political philosophy to follow Rawls on questions of political philosophy but also ethics.Google ScholarGoogle Scholar
  17. See e.g. Carole Pateman and Charles Mills, Contract and Domination (2007); Anna Lauren Hoffman, Where Fairness Fails: Data, Algorithms, and the Limits of Antidiscrimination Discourse, 22 Information Communication and Society 900 (2019).Google ScholarGoogle Scholar
  18. Examples of theorists who have developed understandings of philosophy based on dialectics and the aspirational faith in dialogue and rational argument include Frederik Hegel, Jurgen Habermas, John Rawls and Thomas Scanlon.Google ScholarGoogle Scholar
  19. See Roger Fisher & William Ury, Getting to Yes (1981).Google ScholarGoogle Scholar
  20. See e.g. Brian Resnick, Most people are bad at arguing. These 2 techniques will make you better, Vox, Nov. 26, 2019, https://perma.cc/SK98-FCH7.Google ScholarGoogle Scholar
  21. Nancy Fraser, Rethinking the Public Sphere: A Contribution to the Critique of Actually Existing Democracy, 25 Social Text 56 (1990).Google ScholarGoogle ScholarCross RefCross Ref
  22. A wide range of eclectic approaches to the relationship between moral philosophy and structural injustice can be found in the literature. See, e.g., Carole Pateman and Charles Mills, Contract and Domination (2007), and in particular Chapter 3, Charles Mills, The Domination Contract. Also see Stephen Lukes, Power: A Radical View (1974); Gerald A. Cohen, Why Not Socialism? (2009); Iris Marion Young, Responsibility for Justice (2011); Gina Schouten, Liberalism, Neutrality, and the Gendered Division of Labor (2019); Lucas Stanczyk's work on productive justice. On the intersection and tensions between moral and political philosophy, structural injustice and technology, see Mireille Hildebrandt, Closure: on ethics, code and law, in Mireille Hildebrandt, Law for Computer Scientists (2019); and Anna Lauren Hoffman, Where Fairness Fails: Data, Algorithms, and the Limits of Antidiscrimination Discourse, 22 Information Communication and Society 900 (2019).Google ScholarGoogle Scholar
  23. Tobias Rees, Why tech companies need philosophers---and how I convinced Google to hire them, Quartz, November 22, 2019, https://perma.cc/2967-8H5R.Google ScholarGoogle Scholar
  24. Evelyn Douek, Facebook's 'Oversight Board:' Move Fast with Stable Infrastructure and Humility, 21 North Carolina Journal of Law and Technology (forthcoming, 2019).Google ScholarGoogle Scholar
  25. Thomas Kadri and Kate Klonick, Facebook v. Sullivan: Building Constitutional Law for Online Speech, Southern California Law Review (forthcoming, 2019).Google ScholarGoogle Scholar
  26. An example is Apple's philosopher in residence Joshua Cohen who does not seem to be allowed to make public appearances, or Microsoft's AI ethics oversight committee which doesn't disclose the reasons behind its decisions. See Alexis Papazolgou, Silicon Valley's Secret Philosophers Should Share Their Work, August 28, 2019, Wired, https://perma.cc/6KZR-ASJ9.Google ScholarGoogle Scholar
  27. Oscar Williams, How Big Tech funds the debate on AI ethics, June 6, 2019, NewStatesman, https://perma.cc/5999-57BW.Google ScholarGoogle Scholar
  28. Safyia Noble argues in favor of a slower approach to media which involves humans in decision-making rather than relying on machines, Safiya U. Noble, Algorithms of Oppression (2018).Google ScholarGoogle Scholar

Recommendations

Comments

Login options

Check if you have access through your login credentials or your institution to get full access on this article.

Sign in

PDF Format

View or Download as a PDF file.

PDF

eReader

View online with eReader.

eReader