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Casual Microtasking: Embedding Microtasks in Facebook

Published:02 May 2019Publication History

ABSTRACT

Microtasks enable people with limited time and context to contribute to a larger task. In this paper we explore casual microtasking, where microtasks are embedded into other primary activities so that they are available to be completed when convenient. We present a casual microtasking experience that inserts writing microtasks from an existing microwriting tool into the user's Facebook feed. From a two-week deployment of the system with nine people, we observe that casual microtasking enabled participants to get things done during their breaks, and that they tended to do so only after first engaging with Facebook's social content. Participants were most likely to complete the writing microtasks during periods of the day associated with low focus, and would occasionally use them as a springboard to open the original document in Word. These findings suggest casual microtasking can help people leverage spare micromoments to achieve meaningful micro-goals, and even encourage them to return to work.

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    • Published in

      cover image ACM Conferences
      CHI '19: Proceedings of the 2019 CHI Conference on Human Factors in Computing Systems
      May 2019
      9077 pages
      ISBN:9781450359702
      DOI:10.1145/3290605

      Copyright © 2019 ACM

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      Publication History

      • Published: 2 May 2019

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      CHI '19 Paper Acceptance Rate703of2,958submissions,24%Overall Acceptance Rate6,199of26,314submissions,24%

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