2012 | OriginalPaper | Buchkapitel
Evaluating Hidden Market Design
verfasst von : Florian Teschner, Christof Weinhardt
Erschienen in: Auctions, Market Mechanisms, and Their Applications
Verlag: Springer Berlin Heidelberg
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Electronic markets are increasingly gaining importance in the coordination of complex allocation problems. One reason for market failure is the inherent complexity excluding non-sophisticated users. Recently researchers proposed the idea of hidden market design which merges the fields of market design with user interface design in order to make complex markets accessible to a broader audience. One way to accomplish that is to simplify the market interface. Thus far it remains empirically unclear how using such interfaces affects market efficiency and individual trading performance. In a prediction market for economic variables, traders can choose between a standard trading interface, and one that hides most market complexities. We find that market participants using a simplified trading -
hidden market
- interface are more likely to submit profitable orders.