01.04.2010 | Research Article
Managing the Internalisation Process
Erschienen in: Management International Review | Ausgabe 2/2010
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Abstract
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Drawing on insights from managerially-oriented literature, this article explores the role of management in situations where the market transaction costs of using local, independent operators are negligible at market entry, but grow over time. A key question pertaining to this situation is: What management instruments may ensure persistent concurrence between changing pressure for internalisation in a foreign market and the effectuated internalisation of a MNE in that market?
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The article demonstrates the operating cost saving potential of putting in place options for gradual internalisation. Practical examples of such options are outlined.
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It is emphasized that gradual internalisation not only pertains to appropriation of local operators' financial assets, but also to their non-financial assets in relation to user rights, customer relations, and value added activities.