01.12.2012 | Research Article
Political Institutional Change, Obsolescing Legitimacy, and Multinational Corporations
The Case of the Central American Banana Industry
Erschienen in: Management International Review | Ausgabe 6/2012
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Abstract
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This paper studies the practice of integration of influential host country actors to a multinational corporation as a strategy to decrease problems of legitimacy to the foreign firm before the host country’s society.
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By developing the concept of obsolescing legitimacy, we argue that this strategy provides legitimacy to the foreign firm only in the absence of institutional changes at the macro-political level in the host country. Once these changes take place, an alliance by the multinational to an elite or a political system no longer ruling the host country will become a liability and will generate problems of legitimacy for the multinational.
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We illustrate our argument with the case of the US multinational United Fruit Company in Central America.