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Trust without touch: jump-start trust with social chat

Published:31 March 2001Publication History

ABSTRACT

Computer-mediated communication (CMC) is thought to be inadequate when one needs to establish trust. Rocco [4] found, for example, that discussions about agreements conducted over email were far less successful in engendering trust than those conducted face-to-face. But, if the participants met and did a team building exercise before the real task, trust was shown in spite of only having email to talk during the task. Here we show that if participants do not meet beforehand but rather engage in a text chat where they are told to "get to know each other" for a brief period, they show the same kinds of trust that you find when they meet beforehand face-to-face.

References

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  2. Moore, D. A., Kurtzberg, T. R., Thompson, L. L. & Morris, M. W., Long and short routes to success in electronically mediated negotiations: Group affiliations and good vibrations, Organizational Behavior and Human Decision Processes, 77, 1, 1999, pp. 22-43Google ScholarGoogle ScholarCross RefCross Ref
  3. Olson, J. S., Olson, G. M., and Meader, D. K. (1995) What mix of video and audio is useful for remote real-time work? Proceedings of the Conference on Human Factors in Computing Systems (CHI'95). Denver, CO: ACM Press. Pp. 362-368. Google ScholarGoogle ScholarDigital LibraryDigital Library
  4. Ostrom, E., Walker, J. and Gardner, R. Covenants with and without a sword: Self-governance is possible. American Political Science Review, 1992, 86, 404-417Google ScholarGoogle ScholarCross RefCross Ref
  5. Rocco, E. Trust breaks down in electronic contexts but can be repaired by some initial face-to-face contact, Conference Proceedings on Human Factors in Computing Systems, 1998, pp 496-502. Google ScholarGoogle ScholarDigital LibraryDigital Library

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              cover image ACM Conferences
              CHI EA '01: CHI '01 Extended Abstracts on Human Factors in Computing Systems
              March 2001
              544 pages
              ISBN:1581133405
              DOI:10.1145/634067

              Copyright © 2001 ACM

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              Association for Computing Machinery

              New York, NY, United States

              Publication History

              • Published: 31 March 2001

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