nach oben

Erschienen in:

2015 | OriginalPaper | Buchkapitel

3. Retailing in Electronic Commerce: Products and Services

verfasst von : Efraim Turban, David King, Jae Kyu Lee, Ting-Peng Liang, Deborrah C. Turban

Erschienen in: Electronic Commerce

Verlag: Springer International Publishing

Einloggen

Aktivieren Sie unsere intelligente Suche, um passende Fachinhalte oder Patente zu finden.

search-config

KI-gestützte Suche

Aus

Abstract

In the early 1990s, entrepreneur Jeff Bezos saw an opportunity rather than a business problem. He decided that books were the most logical product for selling online. In July 1995, Bezos started Amazon.com ( amazon.com ) and began selling books online. Over the years, the company has continually improved, expanded, changed its business model, and expanded its product selection, improving customer experience, and adding new products and services and business alliances. The company also recognized the importance of order fulfillment and warehousing early on. It has invested billions of dollars building physical warehouses and distribution centers designed for shipping packages to millions of customers. In 2012, the company started same day delivery from its new distribution centers. After 2000, the company added information technology products and services, notably the Kindle e-reader family as well as Web Services (cloud technologies). Amazon.com’s challenge was, and still is, to profitably sell many consumer products and services online.

Sie haben noch keine Lizenz? Dann Informieren Sie sich jetzt über unsere Produkte:

Springer Professional "Wirtschaft+Technik"

Online-Abonnement

Mit Springer Professional "Wirtschaft+Technik" erhalten Sie Zugriff auf:

über 102.000 Bücher
über 537 Zeitschriften

aus folgenden Fachgebieten:

Automobil + Motoren
Bauwesen + Immobilien
Business IT + Informatik
Elektrotechnik + Elektronik
Energie + Nachhaltigkeit
Finance + Banking
Management + Führung
Marketing + Vertrieb
Maschinenbau + Werkstoffe
Versicherung + Risiko

Jetzt Wissensvorsprung sichern!

Jetzt informieren

Springer Professional "Technik"

Online-Abonnement

Mit Springer Professional "Technik" erhalten Sie Zugriff auf:

über 67.000 Bücher
über 390 Zeitschriften

aus folgenden Fachgebieten:

Automobil + Motoren
Bauwesen + Immobilien
Business IT + Informatik
Elektrotechnik + Elektronik
Energie + Nachhaltigkeit
Maschinenbau + Werkstoffe

Jetzt Wissensvorsprung sichern!

Jetzt informieren

Springer Professional "Wirtschaft"

Online-Abonnement

Mit Springer Professional "Wirtschaft" erhalten Sie Zugriff auf:

über 67.000 Bücher
über 340 Zeitschriften

aus folgenden Fachgebieten:

Bauwesen + Immobilien
Business IT + Informatik
Finance + Banking
Management + Führung
Marketing + Vertrieb
Versicherung + Risiko

Jetzt Wissensvorsprung sichern!

Jetzt informieren

Vorheriges Kapitel E-Commerce: Mechanisms, Platforms, and Tools

Nächstes Kapitel Business-to-Business E-Commerce

Nur mit Berechtigung zugänglich

Brick-and-mortar retailer

A retailer that conducts business exclusively in the physical world.

Business model

A description of how an organization intends to generate revenue through its business operations.

Channel conflict

Refers to the case in which online sales damage the wellbeing of existing channel partner.

Click-and-mortar retailer

A combination of both the traditional retailer and an online store.

Direct marketing

Describes marketing that takes place without physical stores. Selling takes place directly from manufacturer to customer.

Disintermediation

The removal of an intermediary that is responsible for certain activities (usually in a supply chain) between trading partners.

E-grocer

A grocer that takes orders online and provides deliveries on a daily or other regular schedule or within a very short period of time, sometimes within an hour.

E-tailers

Sellers who conduct retail business online.

Electronic (online) banking or e-banking

Conducting banking activities online.

Electronic retailing (e-tailing)

Retailing conducted over the Internet.

Event shopping

A B2C model in which sales are designed to meet the needs of special events (e.g., a wedding, black Friday).

Internet TV

The delivery of TV content via the Internet by video streaming technologies.

Internet Radio

Audio content transmitted live via the Internet.

Location-based commerce (l-commerce)

A wireless-based technology used by vendors to send advertisements relevant to the location where customers are at a given time by using GPS.

Multichannel business model

The model or strategy of selling both online and offline.

On-demand delivery service

An express delivery option.

Private shopping club

Enables members to shop at discount, frequently for short periods of time (just few days).

Referral economy

Describes the practice of receiving recommendations from buyers (e.g., in social networks or blogs).

Reintermediation

The new intermediation that provides valuable help services.

Shopping portals

Gateways to webstores and e-malls.

Shopping robots (shopping agents or shopbots)

Search engines that look for the lowest prices or for other search criteria.

Social TV

An emerging social media technology that enables several TV viewers who are in different locations to interactively share experiences such as discussions, reviews, and recommendations while watching the same show simultaneously.

Virtual (pure-play) e-tailers

Companies with direct online sales that do not need physical stores.

1888 Press Release. “Top 10 Mobile Dating Apps in 2011.” September 21, 2011. 1888pressrelease.com/cyber-dating-expert-announces-top-10-best-mobile-dating-apps-pr-336451.html (accessed April 2014).

American Express Business Travel. “Automated Tool Improves Global Traveler Security and Peace of Mind for Relief Agency Contractor.” 2011 businesstravel.americanexpress.com/se/files/2011/11/CS_URSCorp-US.pdf (accessed April 2014).

Atik, C. “10 Reasons Why It’s Time to Bite the Bullet and Try Online Dating (Even If You Swore You Never Would).” May 28, 2012. glamour.com/sex-love-life/blogs/smitten/2012/05/10-reasons-its-time-to-bite-th.html (accessed April 2014).

Barish, M. “Social Networking and Travel: Do’s & Don’ts.” April 21, 2010. gadling.com/2010/04/21/social-networking-and-travel-dos-and-donts (accessed April 2014).

Baseline. “E-Commerce’s New Dimension.” November 30, 2007. baselinemag.com/c/a/Projects-Supply-Chain/Ecommerces-New-Dimension (accessed April 2014).

Beller, D., “How Internet Radio Works.” March 27, 2001. electronics.howstuffworks.com/internet-radio.htm (accessed April 2014).

Bernstein, E. “Online, is Dream Date a Scam?” May 4, 2011. online.wsj.com/news/articles/SB10001424052748703834804576300973195520918 (accessed April 2014).

Berzon, A. “U.S. Judge Gives Poker a Break.” August 23, 2012. online.wsj.com/news/articles/SB10000872396390444082904577607661262270108 (accessed April 2014).

Bortz, D. “Tweet Yourself to a New Job.” February 6, 2014. money.cnn.com/2014/01/01/pf/twitter-job.moneymag (accessed April 2014).

Brandt, R. One Click: Jeff Bezos and the Rise of Amazon.com. USA: Portfolio Hardcover, 2011.

Brohan, M. “Amazon Dominates Europe.” March 21, 2012. internetretailer.com/2012/03/21/amazon-dominates-europe (accessed April 2014).

Brownell, M. “Get the Best Prices, Period: 10 Must-Have Tools for Every Shopper.” January 9, 2013. dailyfinance.com/2013/01/09/best-prices-apps-tools-comparison-shopping-showrooming/ (accessed April 2014).

Butcher, M. “WAYN Said to Be Close to Sale. The Price? $200m. The Buyer? AOL.” January 16, 2008. techcrunch.com/2008/01/16/wayn-said-to-be-close-to-sale-the-price-200m-the-buyer-aol/ (accessed April 2014).

Carey, R., D. Kang, and M. Zea. “The Trouble with Travel Distribution.” February 2012. mckinsey.com/insights/travel_transportation/the_trouble_with_travel_distribution (accessed April 2014).

Chea, T., “Tech startups create virtual farmers markets.” December 23, 2013. finance.yahoo.com/news/tech-startups-create-virtual-farmers-152714415.html (accessed April 2014).

Cheng, J. “Etsy Users Irked After Buyers, Purchases Exposed to the World.” March 14, 2011. arstechnica.com/business/2011/03/etsy-users-irked-after-buyers-purchases-exposed-to-the-world/ (accessed April 2014).

Chordas, L. “Strength in Numbers.” Best’s Review, January 2010.

Chow, C., “The website Etsy.com a virtual craft shop for designers and shoppers alike.” San Jose Mercury News, February 5, 2014. mercurynews.com/campbell/ci_25072351/website-etsy-com-virtual-craft-shop-designers-and (accessed April 2014).

Clearlake Capital. “Clearlake Capital Group Portfolio Company Buy.com Sold to Global Online Retailer Rakuten.” May 21, 2010. clearlakecapital.com/news/25-052110-buy_dot_com.html (accessed April 2014).

Dickler, J. “I Found My Job on Twitter.” May 12, 2009. money.cnn.com/2009/05/12/news/economy/social_networking_jobs/ (accessed April 2014).

Distinguin, S. “Amazon.com: The Hidden Empire.” faberNovel, May 2011. [Updated 2013.] slideshare.net/faberNovel/amazoncom-the-hidden-empire (accessed March 2014).

Dixon, P. Job Searching Online for Dummies, 2nd ed., New York: For Dummies, 2000.

Donnelly, T. “Online Dating and Matchmaking.” April 11, 2011. inc.com/best-industries-2011/online-dating-and-matchmaking.html (accessed May 2014).

Dubey, K. “Gartner Analyzes Social Networking Influence on Purchase Decisions.” July 31, 2010. techshout.com/internet/2010/31/gartner-analyzes-social-networking-influence-on-purchase-decisions (accessed April 2014).

eMarketer. “Insurers Slowly Move to the Web.” January 14, 2011. emarketer.com/Article/Insurers-Slowly-Move-Web/1008174 (accessed April 2014).

Enright, A. “Baccarat Makes a Second Attempt at U.S. E-Commerce.” Internet Retailer March 21, 2012. internetretailer.com/2012/03/21/baccarat-makes-second-attempt-us-e-commerce (accessed April 2014).

Evangelista, B. “How Social Television Is Gaining in Popularity.” January 24, 2011. sfgate.com/business/article/How-social-television-is-gaining-in-popularity-2531128.php (accessed April 2014).

Feldman, A. “Etsy Expands Reach and Sales for Its Seller Community.” Pinterest for Business, 2014. business.pinterest.com/case-study-etsy (accessed May 2014).

Feng, Z. “The Future Points to E-Finance.” November 29, 2013. africa.chinadaily.com.cn/weekly/2013-11/29/content_17140982.htm (accessed April 2014).

Fox News. “Nevada, Delaware Sign Deal to Allow Interstate Online Gambling.” February 25, 2014. foxnews.com/politics/2014/02/25/raising-stakes-nevada-and-delaware-sign-agreement-to-allow-interstate-online (accessed May 2014).

France, J. “10 Terrific Apps for Last-Minute Travel.” April 18, 2013. itworld.com/software/353027/10-terrific-apps-last-minute-travel (accessed April 2014).

Gratton, S-J. and D. A. Gratton. Zero to 100,000: Social Media Tips and Tricks for Small Businesses. Upper Saddle River, NJ: Pearson Education and Que, 2012.

Grau, J. “U.S. Retail E-Commerce Forecast: Growth Opportunities in a Maturing Channel.” eMarketer, April 2011. (No longer available online.)

Greene, M.V. “Many Channels, One Customer: Vineyard Vines Sees Its Shoppers through a Single Lens.” June 2010. stores.org/stores-magazine-june-2010/many-channels-one-customer (accessed April 2014).

Groth, A., and S. Cortez. “The 15 Fastest-Growing Retailers in America.” Business Insider, July 10, 2012. businessinsider.com/fastest-growing-retailers-in-america-2012-7?op=1 (accessed April 2014).

Ha, S., and L. Stoel. “Consumer E-Shopping Acceptance: Antecedents in a Technology Acceptance Model.” Journal of Business Research, May 2009.

Hockenson, L. “Updated: Pandora Opens Submission Process to Independent Artists.” February 7, 2014. gigaom.com/2014/02/07/Pandora-opens-submission-process-to-independent-artists/ (accessed April 2014).

Hsu, T. “Google Expands Same-Day Delivery Test to Southern California.” January 23, 2014. latimes.com/business/money/la-fi-mo-google-delivery-los-angeles-20140123,0,190849.story#axzz2yN0AT1zE (accessed April 2014).

Ingwersen, J., and A. Saphir, “Chicago Traders Revolt at Change in CME Rules.” December 12, 2011 reuters.com/article/2011/12/12/markets-cbot-settlements-idUSL1E7NC90020111212 (accessed April 2014).

Isidore, C. “Everything Must Go: There’s a Flood of Store Closings.” March 7, 2014. money.cnn.com/2014/03/07/news/companies/retail-store-closings (accessed April 2014).

Joshi, V.C. E-Finance: The Future Is Here, 2nd ed., Thousand Oaks, CA: Sage, 2010.

Kain, E. “Amazon Price Check May Be Evil but It’s the Future.” December 14, 2011. forbes.com/sites/erikkain/2011/12/14/amazon-price-check-may-be-evil-but-its-the-future (accessed April 2014).

Kline, C. “Delivering Exceptional Customer Experience in a Multichannel World.” July 12, 2010. crmbuyer.com/story/70386.html (accessed April 2014).

Knight, K. “Why Travel Advertisers Need to Think Mobile.” May 9, 2012. bizreport.com/2012/05/why-travel-advertisers-need-to-think-mobile.html (accessed April 2014).

Krantz, M. Investing Online For Dummies. New York: For Dummies, 2012.

Krupnik, Y., “Can Brick-and-Mortar Still Compete with Online Retailers?” August 13, 2013. retailtouchpoints.com/executive-viewpoints/2779-can-brick-and-mortar-still-compete-with-online-retailers/ (accessed April 2014).

Kwon, W. S., and S. J. Lennon. “What Induces Online Loyalty? Online Versus Offline Brand Images.” Journal of Business Research, May 2009.

Laseter, T. M., E. Rabinovich, K. K. Boyer, and M. J. Rungtusanatham. “3 Critical Issues in Internet Retailing.” (Spring 2007). sloanreview.mit.edu/article/critical-issues-in-internet-retailing (accessed April 2014).

Lee, S.C., and A.A. Brandyberry, “The E-tailer’s Dilemma”, ACM SIGMIS Database, Vol. 34, No. 2, Spring 2003.

Levin, D., “How TrueCar Won Auto Dealers Over.” January 21, 2014. features.blogs.fortune.cnn.com/2014/01/21/truecar (accessed April 2014).

Lewis, L. “Open-Shelf Solution: New E-Commerce Platform Driving Sales for the Container Store.” March 2010. stores.org/stores-magazine-march-2010/open-shelf-solution (accessed April 2014).

Lieber, E., and C. Syverson. Online versus Offline Competition: The Oxford Handbook of the Digital Economy. New York: Oxford University Press, 2012. (Note: Paper prepared for the Oxford Handbook of the Digital Economy (January 2011); a free version is available online at faculty.chicagobooth.edu/chad.syverson/research/onlinevsoffline.pdf (accessed April 2014).

Magdirila, P. “After Creating Biggest Chain of Malls in Philippines, SM Plans to Conquer E-Commerce.” February 27, 2014. techinasia.com/Philippines-sm-malls-preparing-huge-ecommerce-entry (accessed April 2014).

Marsden, P. “Commerce Gets Social: How Your Networks Are Driving What You Buy.” January 6, 2011. socialcommercetoday.com/speed-summary-wired-feb-2011-cover-story-on-social-co (accessed May 2014).

Masud, S. “The Social Media Recruitment Survival Guide.” August 18, 2012. mashable.com/2012/08/18/social-media-recruitment-survival-guide (accessed April 2014).

McCafferty, D. “Social Networks Surge as Recruiting Tools.” July 11, 2012. baselinemag.com/careers/slideshows/Social-Networks-Surge-as-Recruiting-Tools (accessed April 2014).

Meister, J. “Gamification: Three Ways to Use Gaming for Recruiting, Training, and Health and Wellness.” May 21, 2012. forbes.com/sites/jeannemeister/2012/05/21/gamification-three-ways-to-use-gaming-for-recruiting-training-and-health-amp-wellness (accessed May 2014).

Miller, C. C., and S. Clifford, “E-Commerce Companies Bypass the Middlemen.” March 31, 2013. nytimes.com/2013/04/01/business/e-commerce-companies-bypass-middlemen-to-build-premium-brand.html?_r=0 (accessed April 2014).

Montopoli, B. “29% Accessed Porn on Work Computers Last Month.” April 23, 2010. cbsnews.com/news/29-accessed-porn-on-work-computers-last-month/ (accessed April 2014).

Moseti, Wilfred M. “Struggling Retailers Report Change in Shopping Trends.” February 2, 2014. sproutwired.com/struggling-retailers-report-change-in-shopping-trends/185173 (accessed April 2014).

Motorola Solutions. “What’s Driving Tomorrow’s Retail Experiences?” March 19, 2013. enterpriseinnovation.net/whitepaper/whats-driving-tomorrows-retail-experiences (accessed April 2014). White Paper available for (free) download at motorolasolutions.com/web/Business/Products/_Documents/White_Paper/Static_Files/MT_White_Paper.pdf (accessed April 2014).

National Association of Realtors. “Market Challenges, New Technologies Converge to Change Realtor®-Consumer Relationship.” November 6, 2010. marketwired.com/press-release/market-challenges-tnew-technologies-converge-to-change-realtorr-consumer-relationship-nasdaq-move-1348328.htm (accessed April 2014).

Nguyen, A. “Online Banking Fraud Losses Rise to Nearly £60: Criminals Use Malware to Target Customers.” March 10, 2010. computerworlduk.com/news/security/19299/online-banking-fraud-losses-rise-to-nearly-60-million (accessed April 2014).

Nielsen Company. “Five Things to Know about Online Grocery Shopping.” May 31, 2011. nielsen.com/us/en/newswire/2011/five-things-to-know-about-online-grocery-shopping.html (accessed April 2014).

O’Connell, V. “Saks Challenges Web Discounters.” Wall Street Journal, October 29, 2009. online.wsj.com/news/articles/SB20001424052748703574604574501741691272378 (accessed April 2014).

O’Connor, C. “Wal-Mart vs. Amazon: World’s Biggest E-Commerce Battle Could Boil Down to Vegetables.” April 23, 2013. forbes.com/sites/clareoconnor/2013/04/23/wal-mart-vs-amazon-worlds-biggest-e-commerce-battle-could-boil-down-to-vegetables (accessed April 2014).

O’Neill, S. “What’s the Best Social Network for Travel?” Budget Travel, January 11, 2011. budgettravel.com/blog/whats-the-best-social-network-for-travel,11619/ (accessed April 2014).

PricewaterhouseCoopers. “Global Entertainment and Media Outlook: 2013–2017.”2013. pwc.com/us/en/industry/entertainment-media/publications/global-entertainment-media-outlook.jhtml (accessed May 2014).

Quick, B. “Ivy’s Garden: Growing a Gluten-Free Asian Food Business Online.” May 9, 2013. smallbusiness.yahoo.com/advisor/ivy’s-garde--rowing-a-gluten-free-asian-food-business-onlin--81900556.html (accessed April 2014).

RenWeb. “Did You Know that 61% of American Adults Use Online Banking and Bill Pay?” September 22, 2011. renweb.com/Blog/EntryId/133/Did-You-Know-That-61-Percent-of-American-Adults-Use-Online-Banking-and-Bill-Pay.aspx (accessed April 2014).

Riley, C., Y. Yang, and P. Chiou. “China’s Big Tech Moves onto Banks’ Turf.” February 27, 2014 money.cnn.com/2014/02/27/news/economy/china-alibaba-bank (accessed April 2014).

Rodriguez, S. “Uber to Deliver Some Christmas Trees on Demand Thursday.” December 4, 2013. articles.latimes.com/2013/dec/04/business/la-fi-tn-uber-christmas-trees-home-depot-20131204 (accessed April 2014).

Rountree, E. “Social TV 101—The Apps, Tools and Blogs You Need to Know.” August 4, 2011. socialmediaweek.org/blog/2011/08/social-tv-101-the-apps-tools-and-blogs-you-need-to-know/#.UuwOyfldWSq (accessed April 2014).

Rueter, T. “E-Retail Spending to Increase to 62% by 2016.” February 27, 2012. internetretailer.com/2012/02/27/e-retail-spending-increase-45-2016 (accessed April 2014).

Sala, K. “Top 50 Product Review Blogs.” June 25, 2012. blog.us.cision.com/2012/06/top-50-product-review-blogs/ (accessed April 2014).

Schoon, R. “RadioShack Announces It’s Closing 1000’s of Stores: Mistakes and E-Commerce Competition to Blame.” March 5, 2014. latinpost.com/articles/8316/20140305/radioshack-announces-its-closing-1000s-of-stores-mistakes-and-e-commerce-competition-to-blame.htm (accessed April 2014).

Shih, C. The Facebook Era: Tapping Online Social Networks to Market, Sell, and Innovate, 2nd ed., Upper Saddle River, NJ: Pearson Education, 2011.

Singh, S., and S. Diamond. Social Media Marketing for Dummies, , 2nd edition. Hoboken, NJ: Wiley, 2012.

Statistica.com. “Size of Online Gaming Market from 2003 to 2015.” 2014. statista.com/statistics/270728/market-volume-of-online-gaming-worldwide (accessed May 2014).

Strauss, J., and R. Frost. E-Marketing, 6th edition. Upper Saddle River, NJ: Prentice Hall, 2012.

Stone, B. The Everything Store: Jeff Bezos and the Age of Amazon. New York: Little, Brown and Company, 2013.

Turban, E., J. Strauss, and L. Lai. Social Commerce. New York: Springer, 2015.

Vaughan-Nichols, S. J. “Supreme Court to Decide the Future of Internet TV.” January 10, 2014. zdnet.com/supreme-court-to-decide-the-future-of-internet-TV-7000025039/ (accessed April 2014).

Vizard, M. “Jaguar Launches Virtual Shopping Experience.” June 5, 2013. cioinsight.com/it-news-trends/jaguar-launches-virtual-shopping-experience (accessed April 2014).

VOA News. “Retailers Find New Ways to Compete with Online Sales.” Voice of America, November 21, 2013. voanews.com/content/retailers-find-new-way-to-compete-with-online-sales/1795214.html (accessed April 2014).

Walker, R. “Handmade 2.0.” December 16, 2007. nytimes.com/2007/12/16/magazine/16Crafts-t.html?pagewanted=all (accessed April 2014).

Wanarsup, W. and S. Pattamavorakun. “Intelligent Personalization Job Web Site.” Proceedings of the 9th ACIS International Conference on Software Engineering, Artificial Intelligence, Networking, and Parallel/Distributed Computing (SNPD), Phuket, Thailand, August 6–8, 2008.

Wieczner, J., and K. Bellstrom. “The Mall Goes High-Tech.” SmartMoney, November 2010.

Weinstein, M. “Virtual Handshake.” Training.com, September 2009. nxtbook.com/nxtbooks/nielsen/training0909/index.php?startid=18#/20 (accessed April 2014).

Williams, K. “Online Recruiting: A Powerful Tool.” Strategic Finance, December 2000.

Zernike, K. “New Jersey Now Allows Gambling via Internet.” November 26, 2013. nytimes.com/2013/11/27/nyregion/new-jersey-opens-up-for-online-gambling.html?_r=1& (accessed May 2014).

Zopa Press Office. “Key Facts.” November 13, 2011. zopa.com/about-zopa/press-office (accessed April 2014).

Zwiebach, E., and M. Hamstra.“Retailers Cautious on E-Grocery.” December 16, 2013. supermarketnews.com/online-retail/retailers-cautious-e-grocery (accessed April 2014).

Titel: Retailing in Electronic Commerce: Products and Services
verfasst von: Efraim Turban
David King
Jae Kyu Lee
Ting-Peng Liang
Deborrah C. Turban
Verlag: Springer International Publishing
Buch: Electronic Commerce
Print ISBN: 978-3-319-10090-6

Electronic ISBN: 978-3-319-10091-3

Copyright-Jahr: 2015
DOI: https://doi.org/10.1007/978-3-319-10091-3_3

Springer Professional

Abstract

Bitte loggen Sie sich ein, um Zugang zu Ihrer Lizenz zu erhalten.

Sie haben noch keine Lizenz? Dann Informieren Sie sich jetzt über unsere Produkte:

Springer Professional "Wirtschaft+Technik"

Springer Professional "Technik"

Springer Professional "Wirtschaft"

Premium Partner