Ausgabe 4/2007
Inhalt (12 Artikel)
Original Empirical Research
Structure in product line management: The role of formalization in service elimination decisions
Paraskevas C. Argouslidis, George Baltas
Original Empirical Research
Self-service technology effectiveness: the role of design features and individual traits
Zhen Zhu, Cheryl Nakata, K. Sivakumar, Dhruv Grewal
Original Empirical Research
A market orientation in supply chain management
Soonhong Min, John T. Mentzer, Robert T. Ladd
Original Empirical Research
See no evil, hear no evil, speak no evil: a study of defensive organizational behavior towards customer complaints
Christian Homburg, Andreas Fürst
Original Empirical Research
Customer-to-customer exchange: Its MOA antecedents and its impact on value creation and loyalty
Thomas W. Gruen, Talai Osmonbekov, Andrew J. Czaplewski
Norm violations and the role of marketplace comparisons in positioning brands
Robert D. Jewell, Michael J. Barone
Original Empirical Research
The dynamic nature of survival determinants in e-commerce
Ralitza Nikolaeva
Original Empirical Research
Consumer online privacy concerns and responses: a power–responsibility equilibrium perspective
May Lwin, Jochen Wirtz, Jerome D. Williams
Conceptual/Theoretical Paper
Bilateral monopoly, identical distributors, and game-theoretic analyses of distribution channels
Charles A. Ingene, Mark E. Parry
Original Empirical Research
Examining the effect of salesperson service behavior in a competitive context
Michael Ahearne, Ronald Jelinek, Eli Jones