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2024 | OriginalPaper | Chapter

Analysing the Impact of Religious Pilgrimage Routes Through Twitter Sentiment Analysis: A Case Study

Authors : Silvia Díaz de la Fuente, Virginia Ahedo, María Pilar Alonso Abad, José Ignacio Santos, José Manuel Galán

Published in: Proceedings of the 17th International Conference on Industrial Engineering and Industrial Management (ICIEIM) – XXVII Congreso de Ingeniería de Organización (CIO2023)

Publisher: Springer Nature Switzerland

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Abstract

Analysing the conservation of cultural heritage associated with religious pilgrimage routes is a complex and multifaceted task. Heritage plays a vital role in fostering sustainable local tourism, conserving cultural wealth, shaping community identity, and promoting its appreciation and recognition internationally. In this study, we suggest evaluating the impact of cultural assets using Twitter as a social network platform and by conducting sentiment analysis on tweets. Our approach comprises a preliminary examination of the most prominent assets along the French route of the Camino de Santiago as it traverses Castile and Leon.

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Title: Analysing the Impact of Religious Pilgrimage Routes Through Twitter Sentiment Analysis: A Case Study
Authors: Silvia Díaz de la Fuente
Virginia Ahedo
María Pilar Alonso Abad
José Ignacio Santos
José Manuel Galán
Publisher: Springer Nature Switzerland
Book: Proceedings of the 17th International Conference on Industrial Engineering and Industrial Management (ICIEIM) – XXVII Congreso de Ingeniería de Organización (CIO2023)
Print ISBN: 978-3-031-57995-0

Electronic ISBN: 978-3-031-57996-7

Copyright Year: 2024
DOI: https://doi.org/10.1007/978-3-031-57996-7_32

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