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Published in:
2008 | OriginalPaper | Chapter
Analysis and Design Methodology for Product-Based Services
Authors : Naoshi Uchihira, Yuji Kyoya, Sun K. Kim, Katsuhiro Maeda, Masanori Ozawa, Kosuke Ishii
Published in: New Frontiers in Artificial Intelligence
Publisher: Springer Berlin Heidelberg
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Recently, manufacturing companies have been moving into service businesses in addition to providing their own products. However, engineers in manufacturing companies do not find creating new service businesses easy because their work-related skills, understanding of design processes, and organizational skills have been developed and optimized for designing products and not services. To design product-based services more effectively and efficiently, systematic design methodologies suitable for engineers are necessary. We have designed a product-based service design methodology called DFACE-SI. This methodology consists of five steps beginning with the generation of service concepts and ending with the description of service business plans. Characteristic features of DFACE-SI include visualization tools that can help stakeholders identify new opportunities and difficulties of the target product-based service. We also applied DFACE-SI to a pilot case study and illustrated its effectiveness.