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Siu Rui Quek: CEO and Co-founder, Carousell Read chapter Read first chapter

2020 | OriginalPaper | Chapter

11. Chitpol Mungprom: CEO and Founder, Zanroo

Authors : Ezra Ferraz, Gracy Fernandez

Published in: Asian Founders at Work

Publisher: Apress

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Abstract

Chitpol Mungprom founded Zanroo with Udomsak Donkhampai in Bangkok, Thailand, in 2013. As a marketing technology company, Zanroo began by offering a social listening platform. Zanroo later created Arun, which allows companies to track their return on investment across owned media, earned media, and paid media. The company is currently active in 15 countries and employs more than 160 people. The company is expected to become the first unicorn from Thailand and a world leader in marketing tech.

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Metadata
Title
Chitpol Mungprom: CEO and Founder, Zanroo
Authors
Ezra Ferraz
Gracy Fernandez
Copyright Year
2020
Publisher
Apress
Book
Asian Founders at Work

Print ISBN: 978-1-4842-5161-4

Electronic ISBN: 978-1-4842-5162-1

Copyright Year: 2020

DOI
https://doi.org/10.1007/978-1-4842-5162-1_11