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Published in:
2016 | OriginalPaper | Chapter
7. Conclusion
Author : Alexander Gutzmer
Published in: Urban Innovation Networks
Publisher: Springer International Publishing
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Abstract
When the work on this book started, the main ideas were based on my observation that a shift in the focus of certain mainly corporate actors could be observed, and that the cities we live in played a role in that shift. When talking to managers within these firms, there was not even much agreement that such a shift was indeed happening. Rather, it seemed as if there was more of a subconscious sentiment that the corporate activity would in one way or the other gain from becoming to a higher degree “urban” – whatever this might entail. It was the motivation of this book to think through what this might entail. I wanted to offer a theory-informed backing for the activities of those – very different – companies engaging with the urban sphere, as well as with the issue of architecture in the more narrow sense, fitting them with arguments why their engagement with the city is a sensitive thing, and how it might add to very sound economic targets, such as the creation of competitive advantage.