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2016 | OriginalPaper | Chapter
5. Custom Magento Development
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Abstract
You don’t need to become a coder to get involved in custom Magento development. While there is always a necessity for making your store more competitive, default extensions are no longer helpful, since they are available to everyone. Therefore, if you are going to offer a unique customer experience, custom development is a must. In this chapter, I explain how to utilize this phenomenon if you are an ecommerce merchant.