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2020 | OriginalPaper | Chapter

22. DBS Transformation (b): Going Digital and Creating a 22,000-Person Start-Up

Authors : Tawfik Jelassi, Francisco J. Martínez-López

Published in: Strategies for e-Business

Publisher: Springer International Publishing

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It had been a busy week in India for Piyush Gupta, CEO of DBS. The launch of DBS digibank in India on 26 April 2016 had gone well, and the months leading up to it, although intense, suggested the transformation of DBS from a world-class multinational bank to a 22,000-person start-up was well on track. The digibank team had delivered on time, leaving Gupta optimistic that they would achieve their ambitious new business targets. But was this enough? Ant Financial, the 3-year-old financial services spin-off from Alibaba, had just announced another successful funding round that valued it at US$60 billion. It already had a banking license in China, its payments arm had 451 million active users, and its wealth management business boasted $760 billion assets under management. …

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Footnotes
1
A*STAR—Agency for Science, Technology and Research—was established by the Singapore government to support Singapore’s economic growth and enhance the lives of both the community and the industry.
 
Metadata
Title
DBS Transformation (b): Going Digital and Creating a 22,000-Person Start-Up
Authors
Tawfik Jelassi
Francisco J. Martínez-López
Copyright Year
2020
Publisher
Springer International Publishing
DOI
https://doi.org/10.1007/978-3-030-48950-2_22