Skip to main content
Disciplines
Automotive Business IT + Informatics Construction + Real Estate Electrical Engineering + Electronics Energy + Sustainability Insurance + Risk Finance + Banking Management + Leadership Marketing + Sales Mechanical Engineering + Materials
Events
DE
EN
Books
Journals
Topic Page
Marketing
Start single access now
Access for companies
EXTENDED SEARCH
Log in
Top
Published in:
Forecasting Hotel-booking Cancelations Using Personal Name Records: An Artificial Intelligence Approach Read chapter Read first chapter

2022 | OriginalPaper | Chapter

Demand Analysis for the Creation of a Technology Application to Improve Decision Making

Authors : Micaela Silva-Barragán, Carlos Ramos-Galarza

Published in: Marketing and Smart Technologies

Publisher: Springer Nature Singapore

Log in

Activate our intelligent search to find suitable subject content or patents.

search-config
loading …

Abstract

This chapter proposes a mobile application aimed at improving the decision-making process through conscious stimulation of the prefrontal cortex using a smartphone application. It is expected to be useful for adolescents and young adults, considering the brain maturation and important decisions taken at this stage, which can have positive or negative consequences. The research design followed consists of a longitudinal descriptive study. The positive perception and social reception of the prototype should be considered as results. Finally, the demand analysis and its results are presented.

Dont have a licence yet? Then find out more about our products and how to get one now:

Springer Professional "Wirtschaft+Technik"

Online-Abonnement

Mit Springer Professional "Wirtschaft+Technik" erhalten Sie Zugriff auf:

  • über 102.000 Bücher
  • über 537 Zeitschriften

aus folgenden Fachgebieten:

  • Automobil + Motoren
  • Bauwesen + Immobilien
  • Business IT + Informatik
  • Elektrotechnik + Elektronik
  • Energie + Nachhaltigkeit
  • Finance + Banking
  • Management + Führung
  • Marketing + Vertrieb
  • Maschinenbau + Werkstoffe
  • Versicherung + Risiko

Jetzt Wissensvorsprung sichern!

inform now

Springer Professional "Technik"

Online-Abonnement

Mit Springer Professional "Technik" erhalten Sie Zugriff auf:

  • über 67.000 Bücher
  • über 390 Zeitschriften

aus folgenden Fachgebieten:

  • Automobil + Motoren
  • Bauwesen + Immobilien
  • Business IT + Informatik
  • Elektrotechnik + Elektronik
  • Energie + Nachhaltigkeit
  • Maschinenbau + Werkstoffe




 

Jetzt Wissensvorsprung sichern!

inform now

Springer Professional "Wirtschaft"

Online-Abonnement

Mit Springer Professional "Wirtschaft" erhalten Sie Zugriff auf:

  • über 67.000 Bücher
  • über 340 Zeitschriften

aus folgenden Fachgebieten:

  • Bauwesen + Immobilien
  • Business IT + Informatik
  • Finance + Banking
  • Management + Führung
  • Marketing + Vertrieb
  • Versicherung + Risiko




Jetzt Wissensvorsprung sichern!

inform now
previous chapter Image Processing: Impact of Train and Test Sizes on Custom Image Recognition Algorithms
next chapter Neuromarketing: Current Applications in Favor of Consumerism
Literature
1.
Krauskopof, D.: El desarrollo psicológico en la adolescencia: las transformaciones en una época de cambios. Rev Adolesc. Salud. 1(2) (1999)
2.
Tamayo-Lopera, D., Merchán-Morales, V., Hernández Calle, J., Ramírez Brand, S., Gallo Restrepo, N.: Nivel de desarrollo de las funciones ejecutivas en estudiantes adolescentes de los colegios públicos de Envigado-Colombia. Rev. CES Psico. 11(2), 21–36 (2018)CrossRef
3.
De Caro, D.M.: El estudio del cerebro adolescente: contribuciones para la psicología del desarrollo. V Congreso Internacional de Investigación y Práctica Profesional en Psicología XX. Jornadas de Investigación Noveno Encuentro de Investigadores en Psicología del MERCOSUR. Facultad de Psicología, Universidad de Buenos Aires (2013)
4.
Silva-Barragán, M., Ramos-Galarza, C.: Modelos de organización cerebral: Un recorrido neuropsicológico. Rev Ec Neurol. 29(3). (2020)
5.
Bohlin, M.C., Erlandsson, S.I.: Risk behaviour and noise exposure among adolescents. Noise Health 9, 55–63 (2007)CrossRef
6.
Ramos-Galarza, C., Silva-Barragán, M., Condor-Herrera, O., Bolaños-Pasquel, M., Ramos, V., Cruz-Cárdenas, J.: Technological Resources for Neuropsychological Rehabilitation. IHISI 2021, AISC 1322, 181–186 (2021)
7.
Aldana-González, G., García-Gómez, L., Jacobo-Mata, A.: Las Tecnologías de la Información y Comunicación (TIC) como alternativa para la estimulación de los procesos cognitivos en la vejez. Rev. Inv. Ed. 14, 153–166 (2012)
8.
Salazar-Mera, J., Gallegos-Nogales, L.: Aplicaciones móviles y su influencia en la flexibilidad cognitiva. Master’s Thesis. Repositorio Digitial Universidad Técnica de Ambato (2018)
9.
Schwartz, D.M.: Breaking through barriers: using technology to address executive function weaknesses and improve student achievement. Appl. Neuropsy. Child 3(3), 173–181 (2014)CrossRef
10.
Ramos-Galarza, C., Acosta-Rodas, M., Sanchez-Gordon, S., Calle-Jimenez, T.: Mobile Technological Apps to Improve Frontal Lobe Functioning. AHFE 2020, AISC 1201, 88–93 (2021)
11.
Templeton, J., Poellabauer, C., Schneider, S.: Enhancement of neurocognitive assessments using smartphone capabilities: systematic review. JMIR Mhealth Unhealth 8(6), e15517 (2020)
12.
Bolaños-Pasquel, M., Silva-Barragán, M., Acosta-Rodas, P., Cóndor-Herrera, O., Cruz-Cárdenas, J., Ramos-Galarza, C.: Technological Resources to Stimulate Multiple Intelligences: Verbal-Linguistic and Logical Mathematical. IHSI 2021, AISC 1322, 159–164 (2021)
13.
Rossignoli-Palomeque, T.: Impacto del entrenamiento cognitivo NEXXO sobre la atención y funciones ejecutivas en edad escolar. Universidad Complutense de Madrid, Tesis doctoral (2020)
Metadata
Title
Demand Analysis for the Creation of a Technology Application to Improve Decision Making
Authors
Micaela Silva-Barragán
Carlos Ramos-Galarza
Copyright Year
2022
Publisher
Springer Nature Singapore
Book
Marketing and Smart Technologies

Print ISBN: 978-981-16-9267-3

Electronic ISBN: 978-981-16-9268-0

Copyright Year: 2022

DOI
https://doi.org/10.1007/978-981-16-9268-0_31

Premium Partner

    Image Credits