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Published in:
2020 | OriginalPaper | Chapter
Digital Transformation Execution in Japan
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Abstract
This chapter does not deal with the correct goals of a digital transformation or the technologies and specific approaches that one may use. Instead it leverages personal experience of working in digital transformation in Japan, to give perspectives into the key factors that can make, or break, such transformations in foreign companies.
It starts by talking about the challenges that can impact working with Japanese teams, mostly from a Western perspective. Due to its geography and history, Japan has a unique language and culture which impacts all aspects of society and creates a number of challenges for foreign companies. These challenges include not only the obvious, such as the language and different market environment, but also the cultural differences in working styles and interpersonal relationships. This is necessary background as it gives context to the key success factors which are explained later.
Having explained the cultural background, it makes practical recommendations on how to approach each stage of a transformation program, starting with obtaining agreement for the need for change. It goes on to talk about defining the goal and the approach, planning and execution, setting up the governance and management structure, after which it considers communication and change management. It also notes the importance of individual relationships throughout the transformation process.
The chapter concludes by re-emphasising the need to consider the cultural differences when working with Japanese teams. It states that foreign business and transformation models will not work without being tailored to the Japanese people and market. Finally, it talks about the Japanese strength in execution and highlights the opportunities for companies which can leverage that strength by making the necessary cultural and environmental adjustments.