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2011 | OriginalPaper | Chapter

Emerging Markets vs. Marketing Emerging Markets

Author : William B. Gamble

Published in: Investing in Emerging Markets

Publisher: Apress

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Chenggong is shiny new town in China that seems to represent the epitome of the Chinese miracle. For years, Western media, economists, financial analysts, brokerage firms, pundits, government officials—and certainly the Chinese themselves—have perpetuated the concept of unlimited growth.

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Metadata
Title
Emerging Markets vs. Marketing Emerging Markets
Author
William B. Gamble
Copyright Year
2011
Publisher
Apress
Book
Investing in Emerging Markets

Print ISBN: 978-1-4302-3825-6

Electronic ISBN: 978-1-4302-3826-3

Copyright Year: 2011

DOI
https://doi.org/10.1007/978-1-4302-3826-3_1

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