2013 | OriginalPaper | Chapter
Essay Regarding the B2B Type Manufacturer’s Service Productivity Improvement Building upon Interactions between Service Employees, Customers and Products
Authors : K. Kamigaki, M. Matsumoto
Published in: The Philosopher's Stone for Sustainability
Publisher: Springer Berlin Heidelberg
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Here we identify the proposal and issue of productivity improvement model for the B2B type manufacturer’s service within the framework of social and economic system. Based on study cases of service marketing and service engineering as the interdisciplinary research area of social science, the productivity improvement model for the manufacturer’s service is presented and requirements for the continuous development of this model is discussed. In this productivity improvement model, we present the three-dimensional innovation based on the trade-off relationship between efficiency and effect in the service productivity improvement.