1. Exploring the Analytics Frontiers Through Research and Pedagogy

The 2015 Business Analytics Congress (BAC) brought together academic professionals and industry representatives who share a common passion for research and education innovation in the field of analytics. This event was organized by the Association for Information System’s (AIS) Special Interest Group on Decision Support and Analytics (SIGDSA) and Teradata University Network (TUN) and held in conjunction with the International Conference on Information Systems (ICIS 2015) in Ft. Worth, Texas from December 12 to 16, 2015. The theme of BAC 2015 was Exploring the Analytics Frontier and was kept in alignment with the ICIS 2015 theme of Exploring the Information Frontier. In the spirit of open innovation, the goal of BAC 2015 was for the attendees to contribute their scientific and pedagogical contributions to the field of business analytics while brainstorming with the key industry and academic leaders for understanding latest innovation in business analytics as well as bridge industry-academic gap. This volume in the Annals of Information Systems reports the work originally reviewed for BAC 2015 and subsequently revised as chapters for this book.