2011 | OriginalPaper | Chapter
Game Center and Social Media
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One of the key ways to market your game these days is to integrate your application with one or more social media services. The idea is that users will promote your game as they play and share their experience with their friends. To get users to play your game more often, it is also very common to provide a mechanism for users to compare their scores with other players. Providing a way for users to track their scores against others and to post their progress is so common in game development that Apple provides libraries to support these requirements.