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Published in:
2013 | OriginalPaper | Chapter
2. Information System Scm Rationality in the Decision Making
Author : Hemin Da
Published in: Proceedings of the 2nd International Conference on Green Communications and Networks 2012 (GCN 2012): Volume 5
Publisher: Springer Berlin Heidelberg
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Abstract
Decision making is the critical key to the survival of an organization, more so in this present time where we see economic boundaries between country crumble and businesses become more complex, global, and knowledge-driven. Managers need to ensure that their organizations are continuously innovated and improved in order to achieve and maintain a sustainable competitive edge. Managers realize that if their organizations are to survive in this dynamic and uncertain environment, they have to make decisions concerning new business opportunities, products, customers, suppliers, markets, and technical developments. This clearly indicates that the most important managerial attribute is the ability to make the right decision. The outcomes of the decisions will be used as the benchmark to evaluate whether managers are successful or not. Therefore, the question that arises is how managers make decisions and whether they are rational or irrational.