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Published in:
2005 | OriginalPaper | Chapter
Link Analysis
Author : Steve Donoho
Published in: Data Mining and Knowledge Discovery Handbook
Publisher: Springer US
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Link analysis is a collection of techniques that operate on data that can be represented as nodes and links. This chapter surveys a variety of techniques including subgraph matching, finding cliques and K-plexes, maximizing spread of influence, visualization, finding hubs and authorities, and combining with traditional techniques (classification, clustering, etc). It also surveys applications including social network analysis, viral marketing, Internet search, fraud detection, and crime prevention.