2016 | OriginalPaper | Chapter
7. Linking Entry Timing (ET) and Entry Mode (EM) Decisions in International Market Expansion by Malaysian Construction Firm: Toward the Development of ETEM Model
Authors : Che Maznah Mat Isa, Hamidah Mohd Saman, Aini Jaapar, Siti Rashidah Mohd Nasir
Published in: Proceedings of the 1st AAGBS International Conference on Business Management 2014 (AiCoBM 2014)
Publisher: Springer Singapore
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