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Research in Engineering Design

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01-07-2009 | Original Paper

Module-scale-based product platform planning

Authors: Fei Gao, Gang Xiao, Timothy W. Simpson

Published in: Research in Engineering Design | Issue 2/2009

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Abstract

Planning product platform by taking full advantage of existing product resources is an effective tactic for mass customization, which can help not only keep market share, improve production batch, but also enhance customization. In this paper, we investigate a methodology for achieving the goal. As a basis, product platform is defined as a set of modules, platform parameters and individual parameters. Then, the steps of product platform planning are given. First, product modules are identified; second, a strategy of choosing platform parameters is investigated based on considering the influence of customizing individual parameters upon the activities, such as design, die, machining, assembly, service and management, in all product life cycle; third, an optimization model is employed to determine the value of platform parameters whose carriers are the modules. Finally, the proposed methodology is effectively demonstrated in an instance of motorcycle-hydraulic-disk brake platform planning.

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Title: Module-scale-based product platform planning
Authors: Fei Gao
Gang Xiao
Timothy W. Simpson
Publication date: 01-07-2009
Publisher: Springer-Verlag
Published in: Research in Engineering Design / Issue 2/2009
Print ISSN: 0934-9839
Electronic ISSN: 1435-6066
DOI: https://doi.org/10.1007/s00163-008-0061-2

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