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2015 | OriginalPaper | Chapter

4. Optimization of Strategic Alliance Supply Chain Logistics Planning Under Uncertain Environment

Authors : Juping Shao, Yanan Sun, Bernd Noche

Published in: Optimization of Integrated Supply Chain Planning under Multiple Uncertainty

Publisher: Springer Berlin Heidelberg

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Abstract

Very often the market demand and the price of the finished products that the supply chain provides are uncertain. Even for a strategic alliance supply chain which has a dominant core business, what it can coordinate and control is only limited to the supply and demand, price and other related information between node enterprises inside the supply chain. In the face of rapidly changing external market, it is difficult to determine parameters like the quantity of demand and price exactly. But decision makers can derive a probability distribution function of the changing within the market demand and the price of the product through the analysis of the historical data of demand and price. In other words, we can use random variables to describe such uncertain parameters as demand quantity and price.

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Footnotes
1
This study assumes that demand and prices are two independent random parameters which are based on the distribution of their own can be obtained through the analysis of the historical data, not considering the price elasticity of demand conditions.
 
2
Plan adjustment strategy in this chapter applies also for the models in Chaps. 5 and 6, so it is not repeated again in the next two chapters.
 
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Metadata
Title
Optimization of Strategic Alliance Supply Chain Logistics Planning Under Uncertain Environment
Authors
Juping Shao
Yanan Sun
Bernd Noche
Copyright Year
2015
Publisher
Springer Berlin Heidelberg
DOI
https://doi.org/10.1007/978-3-662-47250-7_4

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