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Using Semantic Web for Generating Questions: Do Different Populations Perceive Questions Differently? Read chapter Read first chapter

2015 | OriginalPaper | Chapter

Performance Evaluation of the Customer Relationship Management Agent’s in a Cognitive Integrated Management Support System

Author : Marcin Hernes

Published in: Transactions on Computational Collective Intelligence XVIII

Publisher: Springer Berlin Heidelberg

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Abstract

The biggest problem currently, turns out to be the processing of unstructured knowledge in integrated management support systems. Note that knowledge contained in these systems is normally structuralized and the systems employ various methods for processing structuralized knowledge. However, in contemporary companies, unstructured knowledge is essential, mainly due to the possibility to obtain better flexibility and competitiveness of the organization. The users’ opinions about products can serve as example. Therefore, unstructured knowledge supports structuralized knowledge to a high degree. This paper presents the issues related to the sentiment analysis of customers’ opinions performed by Customer Relationship Management agent running in multi-agent Cognitive Integrated Management Information System. This system is an application of computational collective intelligence and allows for supporting the management processes related with all the domain of enterprise’s functioning. The agents are based on the Learning Intelligent Distribution Agent cognitive architecture, described shortly in the first part of the paper. Next, the logical architecture of Cognitive Integrated Management Information System are described. The main part of article presents issues related to functionality and implementation of Customer Relationship Management agent aims to sentiment analysis. The results of research experiment, aims to performance evaluation, are presented at the last part of article.

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previous chapter A Preferences Based Approach for Better Comprehension of User Information Needs
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Metadata
Title
Performance Evaluation of the Customer Relationship Management Agent’s in a Cognitive Integrated Management Support System
Author
Marcin Hernes
Copyright Year
2015
Publisher
Springer Berlin Heidelberg
Book
Transactions on Computational Collective Intelligence XVIII

Print ISBN: 978-3-662-48144-8

Electronic ISBN: 978-3-662-48145-5

Copyright Year: 2015

DOI
https://doi.org/10.1007/978-3-662-48145-5_5

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