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2021 | OriginalPaper | Chapter

3. Public Service Media in the Age of Platformization of Culture and Society

Authors : Tiziano Bonini Baldini, Miguel Túñez-López, Almudena Barrientos Báez

Published in: The Values of Public Service Media in the Internet Society

Publisher: Springer International Publishing

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Abstract

The aim of this chapter is to analyze contemporary Public Service Media (PSM) under the frame of critical political economy of the media and discuss the future of PSM in the age of online platforms. We will start analyzing the evolution of the debate on Public Service Media values, paying particular attention to the paradigm change envisioned by Bardoel and Lowe in 2007. In the age of platformization of culture (Nieborg and Poell, The platformization of cultural production: Theorizing the contingent cultural commodity. New Media & Society. https://doi.org/10.1177/1461444818769694, 2018) and broader process of platformization of society (Van Dijck et al., The Platform Society: Public Values in a Connective World. Oxford: Oxford University Press, 2018), PSMs are facing a new turn in their history and a further semantic extension of the boundaries of their meaning is needed: from Public Service Media to Public Service Platforms (PSP). This chapter will try to describe the challenges facing PSM companies in this emerging technological and economic environment.

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previous chapter Public Service Broadcasting and Democracy: Main Research Topics and Suggestions for the Future

next chapter Can Automated Strategies Work for PSM in a Network Society? Engaging Digital Intermediation for Informed Citizenry

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Title: Public Service Media in the Age of Platformization of Culture and Society
Authors: Tiziano Bonini Baldini
Miguel Túñez-López
Almudena Barrientos Báez
Publisher: Springer International Publishing
Book: The Values of Public Service Media in the Internet Society
Print ISBN: 978-3-030-56465-0

Electronic ISBN: 978-3-030-56466-7

Copyright Year: 2021
DOI: https://doi.org/10.1007/978-3-030-56466-7_3