Sex, Lies, or Kittens? Investigating the Use of Snapchat’s Self-Destructing Messages

The privacy-related Snapchat smartphone application allows users to share time-limited photos or videos, which “disappear” after a specified number of seconds once opened. This paper describes the results of a user survey designed to help us understand how and why people use the Snapchat application. We surveyed 127 adult Snapchat users, finding that security is not a major concern for the majority of these respondents. We learn that most do not use Snapchat to send sensitive content (although up to 25 % may do so experimentally), that taking screenshots is not generally a violation of the sender’s trust but instead common and expected, that most respondents understand that messages can be recovered, and that security and privacy concerns are overshadowed by other influences on how and why respondents choose to use or not use Snapchat. Nevertheless, we find that a non-negligible fraction (though not a majority) of respondents have adapted or would adapt their behavior in response to understanding Snapchat’s (lack of) security properties, suggesting that there remains an opportunity for a more secure messaging application. We reflect on the implications of our findings for Snapchat and on the design of secure messaging applications.