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2021 | OriginalPaper | Chapter

4. Studie zur Akzeptanz von Robo Advisorn

Authors : Jessica Hastenteufel, Felix Ganster

Published in: Einflussfaktoren auf die Akzeptanz von Robo Advisors

Publisher: Springer Fachmedien Wiesbaden

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Zusammenfassung

In diesem Kapitel werden die Ergebnisse der empirischen Studie zur Akzeptanz von Robo Advisorn durch (potenzielle) Anleger dargestellt. Hierbei wird zunächst kurz das der Studie zugrundeliegende Technologieakzeptanzmodell (TAM) erläutert, um dem Leser einen groben Überblick für dieses Modell zu geben.

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Metadata
Title
Studie zur Akzeptanz von Robo Advisorn
Authors
Jessica Hastenteufel
Felix Ganster
Copyright Year
2021
DOI
https://doi.org/10.1007/978-3-658-34576-1_4