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2015 | OriginalPaper | Chapter

Survey Report of Wayfinding Experience Within Cities in China

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Abstract

Wayfinding is a kind of systematic communication system which helps people find their way by using elements of words, signage, maps, graphics, digital media, etc. This survey report focuses on how users use existing wayfinding design systems and wayfinding means in transportation services within cities in China. The method of paper surveys and online surveys were adopted to examine the effectiveness of existing wayfinding systems. Some elements of wayfinding systems such as the usability of the character design of ‘Pinyin’ (using Latin letters to help pronounce Chinese words), graphical information and digital means were also addressed. There were 196 valid interviews obtained in the paper survey at Beijing South Railway Station, and 35 valid responses from online survey which were given by foreigners with travel experience in China. Preliminary results indicated that the mobile internet is the most preferred wayfinding tool. Consistency, legibility and safety are important wayfinding principles.

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Literature
Metadata
Title
Survey Report of Wayfinding Experience Within Cities in China
Author
Fung Ha Sandy Lai
Copyright Year
2015
DOI
https://doi.org/10.1007/978-3-319-21383-5_94