Skip to main content
Disciplines
Automotive Business IT + Informatics Construction + Real Estate Electrical Engineering + Electronics Energy + Sustainability Insurance + Risk Finance + Banking Management + Leadership Marketing + Sales Mechanical Engineering + Materials
Events
DE
EN
Books
Journals
Topic Page
Marketing
Start single access now
Access for companies
EXTENDED SEARCH
Log in
Top
Published in:
Consumer Tribes: A Tourism Perspective on Shared Experiences, Emotions, and the Passion for a Specific Interest Read chapter Read first chapter

2021 | OriginalPaper | Chapter

6. The Coalescence of the LGBTQI+ Neo-Tribes During the Pride Events

Authors : Oscar Vorobjovas-Pinta, Clifford Lewis

Published in: Consumer Tribes in Tourism

Publisher: Springer Singapore

Log in

Activate our intelligent search to find suitable subject content or patents.

search-config
loading …

Abstract

Pride events have transformed from being protests to becoming celebrations of diversity. As a social phenomenon, such events represent the collective interests of the LGBTQI+ communities and the individual agendas of the gender and sexually diverse groups that are part of the LGBTQI+ acronym. This chapter examines pride events by applying a neo-tribal theory perspective based on the four characteristics of neo-tribes being: fluidity in membership; shared sentiment; rituals and symbols; and space. It is argued that while the LGBTQI+ communities together represent a neo-tribe with a unified purpose, the individual communities form sub-tribes and provide a unique interpretation based on their sexual and gender identity. Using a participant observation approach, this chapter presents a discussion on the interplay between sub-tribes and the overall neo-tribe that coalesce together to construct a pride event, its holistic message and the experiences therein.

Dont have a licence yet? Then find out more about our products and how to get one now:

Springer Professional "Wirtschaft+Technik"

Online-Abonnement

Mit Springer Professional "Wirtschaft+Technik" erhalten Sie Zugriff auf:

  • über 102.000 Bücher
  • über 537 Zeitschriften

aus folgenden Fachgebieten:

  • Automobil + Motoren
  • Bauwesen + Immobilien
  • Business IT + Informatik
  • Elektrotechnik + Elektronik
  • Energie + Nachhaltigkeit
  • Finance + Banking
  • Management + Führung
  • Marketing + Vertrieb
  • Maschinenbau + Werkstoffe
  • Versicherung + Risiko

Jetzt Wissensvorsprung sichern!

inform now

Springer Professional "Wirtschaft"

Online-Abonnement

Mit Springer Professional "Wirtschaft" erhalten Sie Zugriff auf:

  • über 67.000 Bücher
  • über 340 Zeitschriften

aus folgenden Fachgebieten:

  • Bauwesen + Immobilien
  • Business IT + Informatik
  • Finance + Banking
  • Management + Führung
  • Marketing + Vertrieb
  • Versicherung + Risiko




Jetzt Wissensvorsprung sichern!

inform now
previous chapter Film Tourist Tribes
next chapter Dark Tourism Tribes: Social Capital as a Variable
Literature
Ammaturo, F. R. (2016). Spaces of pride: A visual ethnography of gay pride parades in Italy and the United Kingdom. Social Movement Studies, 15(1), 19–40.CrossRef
Arnould, E. J., & Thompson, C. J. (2005). Consumer culture theory (CCT): Twenty years of research. Journal of Consumer Research, 31(4), 868–882.CrossRef
Aubert-Gamet, V., & Cova, B. (1999). Servicescapes: From modern non-places to postmodern common places. Journal of Business Research, 44(1), 37–45.
Becker, H., & Geer, B. (1957). Participant observation and interviewing: A comparison. Human Organization, 16(3), 28–32.CrossRef
Bennett, A. (1999). Subcultures or neo-tribes? Rethinking the relationship between youth, style and musical taste. Sociology, 33(3), 599–617.
Bennett, A. (2002). Researching youth culture and popular music: A methodological critique. The British Journal of Sociology, 53(3), 451–466.CrossRef
Bennett, A. (2005). In defence of neo-tribes: A response to Blackman and Hesmondhalgh. Journal of Youth Studies, 8(2), 255–259.CrossRef
Bennett, A. (2011). The post-subcultural turn: Some reflections 10 years on. Journal of Youth Studies, 14(5), 493–506.CrossRef
Binnie, J., & Klesse, C. (2011). ‘Because it was a bit like going to an adventure park’: The politics of hospitality in transnational lesbian, gay, bisexual, transgender and queer activist networks. Tourist Studies, 11(2), 157–174.CrossRef
Cooper, S., McLoughlin, D., & Keating, A. (2005). Individual and neo-tribal consumption: Tales from the Simpsons of Springfield. Journal of Consumer Behaviour, 4(5), 330–344.CrossRef
Cova, B., & Cova, V. (2002). Tribal marketing: The tribalisation of society and its impact on the conduct of marketing. European Journal of Marketing, 36(5–6), 595–620.CrossRef
e Silva, S. C., & dos Santos, M. C. (2012). How to capitalise on a tribe. the Marketing Review, 12(4), 417–434.CrossRef
Evans, D. (1997). Michel Maffesoli’s sociology of modernity and postmodernity: An introduction and critical assessment. The Sociological Review, 45(2), 220–243.CrossRef
Ford, A., & Markwell, K. (2017). Special events and social reform: The case of the Sydney Gay and Lesbian Mardi Gras parade and the Australian marriage equality movement. Event Management, 21(6), 683–695.CrossRef
Fuss, D. (1991). Inside/outside: Lesbian theories. Gay theories. New York: Routledge.
Goulding, C., & Shankar, A. (2011). Club culture, neotribalism and ritualised behaviour. Annals of Tourism Research, 38(4), 1435–1453.CrossRef
Greenacre, L., Freeman, L., & Donald, M. (2013). Contrasting social network and tribal theories: An applied perspective. Journal of Business Research, 66(7), 948–954.CrossRef
Hardy, A., Gretzel, U., & Hanson, D. (2013). Travelling neo-tribes: Conceptualising recreational vehicle users. Journal of Tourism and Cultural Change, 11(1–2), 48–60.CrossRef
Hardy, A., & Robards, B. (2015). The ties that bind: Exploring the relevance of neotribal theory to tourism. Tourism Analysis, 20(4), 443–454.CrossRef
Hughson, J. (1999). A tale of two tribes: Expressive fandom in Australian soccer’s a-league. Culture, Sport, Society, 2(3), 10–30.
Johnston, L. (2005). Queering tourism: Paradoxical performances at gay pride parades. Oxon, United Kingdom: Routledge.
Johnston, L. (2007). Mobilizing pride/shame: Lesbians, tourism and parades. Social & Cultural Geography, 8(1), 29–45.
Kriwoken, L., & Hardy, A. (2018). Neo-tribes and Antarctic expedition cruise ship tourists. Annals of Leisure Research, 21(2), 161–177.CrossRef
Lamond, I. R. (2018). The challenge of articulating human rights at an LGBT ‘mega-event’: A personal reflection on Sao Paulo Pride 2017. Leisure Studies, 37(1), 36–48.CrossRef
Maffesoli, M. (1996). The time of the tribes. London, UK: Sage Publications.
Markwell, K. (2002). Mardi gras tourism and the construction of Sydney as an international gay and lesbian city. GLQ A Journal of Lesbian and Gay Studies, 8(1), 81–99.CrossRef
Markwell, K., & Waitt, G. (2009). Festivals, space and sexuality: Gay pride in Australia. Tourism Geographies, 11(2), 143–168.CrossRef
McNair, R., & Hughes, T. L. (2012). Coming out: Is the Mardi Gras still needed? The Medical Journal of Australia, 196(4), 224.CrossRef
Meir, R., & Scott, D. (2007). Tribalism: Definition, identification and relevance to the marketing of professional sports franchises. International Journal of Sports Marketing and Sponsorship, 8(4), 43–59.CrossRef
Ong, F., & Goh, S. (2018). Pink is the new gray: Events as agents of social change. Event Management, 22(6), 965–979.CrossRef
Robards, B., & Bennett, A. (2011). MyTribe: Post-subcultural manifestations of belonging on social network sites. Sociology, 45(2), 303–317.CrossRef
Swank, E., Frost, D. M., & Fahs, B. (2012). Rural location and exposure to minority stress among sexual minorities in the United States. Psychology & Sexuality, 3(3), 226–243.CrossRef
Turner, V. (1969). Liminality and communitas. In V. Turner, R. D. Abrahams, & A. Harris (Eds.), The ritual process: Structure and anti-structure (pp. 94–130). Chicago, IL: Aldine Publishing.
Vorobjovas-Pinta, O. (2017). Gay neo-tribes: an exploration of space and travel behaviour (Doctoral dissertation). Sandy Bay, Australia: University of Tasmania.
Vorobjovas-Pinta, O. (2018a). ‘It’s been nice, but we’re going back to our lives’: Neo-tribalism and the role of space in a gay resort. In A. Hardy, A. Bennett, & B. Robards (Eds.), Neo-Tribes: Consumption, leisure and tourism (pp. 71–87). Cham, Switzerland: Palgrave Macmillan.
Vorobjovas-Pinta, O. (2018b). Gay neo-tribes: Exploration of travel behaviour and space. Annals of Tourism Research, 75, 1–10.
Metadata
Title
The Coalescence of the LGBTQI+ Neo-Tribes During the Pride Events
Authors
Oscar Vorobjovas-Pinta
Clifford Lewis
Copyright Year
2021
Publisher
Springer Singapore
Book
Consumer Tribes in Tourism

Print ISBN: 978-981-15-7149-7

Electronic ISBN: 978-981-15-7150-3

Copyright Year: 2021

DOI
https://doi.org/10.1007/978-981-15-7150-3_6