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Published in:
2016 | OriginalPaper | Chapter
6. The Epilogue
Authors : Veljko Milutinovic, Jakob Salom
Published in: Mind Genomics
Publisher: Springer International Publishing
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Abstract
This chapter includes concluding remarks and discusses possible epilogues that this newly emerging marketing technology could bring. References are given to cover relevant aspects of consequences in various domains. The major advantage of Mind Genomics is that it neither takes precious time from prospects (potential customers), nor it follows the prospects (in their ordinary activities on the Internet). It is based on a sophisticated math and on value exchange in critical moments of the marketing process. These characteristics make it attractive and promising.