The Issues of Media and Public Ethics on Doping Problems

The purpose of this study is to discuss the doping problems that can be caused by various media and SNS (Social Networking Service) which are characteristics of the information society. It is easy to contact and produce a lot of information through a variety of media and SNS. Similarly, the information doping follows the same scheme. The spread of false information about doping is a serious problem as it can lead to the spread of doping. The core of anti-doping policy lies in ‘Principle of Strict Liability’ and ‘Principle of Zero Tolerance’. This is based on Deontology, which is a hard punishment for doping offenders. However, the media and the press are often opposed to advocacy or sympathy for doping offenders. This is a problem caused by a lack of awareness of doping, which corresponds to the dysfunction of the information society. To prevent this, a pan-national understanding of anti-doping policy is needed. It is necessary to instill understanding and awareness of doping which is the ethical consciousness of the media and the public through education and promotion using information media.