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2011 | OriginalPaper | Chapter

22. David Bendel Hertz

Authors : Edward K. Baker, Robert T. Plant

Published in: Profiles in Operations Research

Publisher: Springer US

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Abstract

David Bendel Hertz, through his writings and his work at the management consulting firms of Arthur Andersen and Company and McKinsey and Company, helped bring the ideas and methods of operations research (OR) to the corporate world. In particular, he defined the field of modern risk analysis with his 1964 seminal paper, “Risk Analysis in Capital Investment,” that appeared in the Harvard Business Review. This paper achieved the status of a Harvard Business Review Classic in 1979. He is a founding member of both the Operations Research Society of America (ORSA) and The Institute of Management Sciences(TIMS); he is one of only five individuals who served as president of both organizations (TIMS in 1964; ORSA in 1974). David received the George E. Kimball Medal for outstanding service to the profession from ORSA and is a fellow of the Institute for Operations Research and the Management Sciences (INFORMS). He served as president of the International Federation of Operational Research Societies (IFORS) from 1977 to 1979.

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Literature
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go back to reference Hertz DB (1961) On elegance in operations research. In: Banbury J, Maitland J (eds) Proceedings of the second international conference on operational research (Aix-en-Provence 1960). English Universities Press, London, pp 33–43 Hertz DB (1961) On elegance in operations research. In: Banbury J, Maitland J (eds) Proceedings of the second international conference on operational research (Aix-en-Provence 1960). English Universities Press, London, pp 33–43
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go back to reference Hertz DB (1983) Artificial intelligence and the business manager. Computerworld 17(43):20–21 Hertz DB (1983) Artificial intelligence and the business manager. Computerworld 17(43):20–21
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Metadata
Title
David Bendel Hertz
Authors
Edward K. Baker
Robert T. Plant
Copyright Year
2011
Publisher
Springer US
DOI
https://doi.org/10.1007/978-1-4419-6281-2_22