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Research for Sustainable Mobility—Fleets Go Green Read chapter Read first chapter

2018 | OriginalPaper | Chapter

3. Determining Relevant Factors in Purchasing Electric Vehicles for Fleets

Authors : Daniela Mau, David M. Woisetschläger

Published in: Fleets Go Green

Publisher: Springer International Publishing

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Abstract

While research on electric vehicle adoption has largely focused on total costs of ownership and driving range of electric vehicles, it is a point of interest to determine the relative influence of these factors on purchase intention. Results of a scenario-based experiment reveal that either the price or the range have to be elevated to the level of conventional cars in order to achieve a similar level of purchase intention. Moreover, the impact of the suitability of particular vehicles in terms of total costs of ownership, image and mobility-business-model fit on purchase intention have been investigated. Besides the importance of total costs of ownership and mobility-business-model fit, the image of cars plays an important role in fleet decision making.

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previous chapter Fleet Measurement and Full Vehicle Simulation
next chapter Planning of the Energy Supply of Electric Vehicles
Footnotes
1
An earlier version of the preliminary study has been published (cf. Müller et al. 2015).
 
2
Since the construct purchase intention is represented by the mean value of four different items, 5.5 (rounded up to 6) has been considered to represent the lower top-two-box.
 
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Metadata
Title
Determining Relevant Factors in Purchasing Electric Vehicles for Fleets
Authors
Daniela Mau
David M. Woisetschläger
Copyright Year
2018
Book
Fleets Go Green

Print ISBN: 978-3-319-72723-3

Electronic ISBN: 978-3-319-72724-0

Copyright Year: 2018

DOI
https://doi.org/10.1007/978-3-319-72724-0_3