Directions in Technology and Costumer Needs at AT&T

Because information technology and customer needs are both global in scope and impact, my topic—“Directions in Technology and Customer Needs at AT&T”—should have broad applicability beyond AT&T and AT&T Bell Laboratories. I intend first to discuss trends in information technology. Then I will examine emerging service trends that are being driven by this technology and by evolving customer needs. These technology and service trends are creating the telecommunications revolution of the 1990s—which we refer to as networked multimedia communications. With such evolving multimedia communications, people will ultimately be able to get voice, data, and image communications anytime, anywhere and in any combination—and they will be able to do so interactively.