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2013 | OriginalPaper | Chapter

61. Efficient Color Design Scheme of Children Food Packaging

Author : Shuping Zhang

Published in: Informatics and Management Science IV

Publisher: Springer London

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Abstract

The fondness to the color is unique for the children. It is very important to investigate and make use of the color design well in the packaging. Facing the market steep competition, children’s food needs the reasonable and accurate application of packaging color. Through the color design of the children’s chocolate food packaging, the characterization of color design is analyzed; the feasible suggestion about color design is proposed and used as the children’s food packaging.

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Metadata
Title
Efficient Color Design Scheme of Children Food Packaging
Author
Shuping Zhang
Copyright Year
2013
Publisher
Springer London
DOI
https://doi.org/10.1007/978-1-4471-4793-0_61

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