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Journal of International Entrepreneurship

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12-01-2018

Ethnic ties, motivations, and home country entry strategy of transnational entrepreneurs

Authors: Sarika Pruthi, Anuradha Basu, Mike Wright

Published in: Journal of International Entrepreneurship | Issue 2/2018

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Abstract

Based on 30 in-depth interviews with Indian transnational entrepreneurs (TEs) in the USA and their corresponding India heads of operations, we explore the influence of TEs’ ethnic ties on their motivations and entry strategy in the formation of transnational ventures in their home country. Our findings show the heterogeneity of TEs’ motivations (economic and emotional) and home country entry strategy (proactive and reactive). Further, we find that TEs’ entry strategy is contingent on their (a) use of professional and personal ethnic ties and (b) prior experience of doing business with the home country. These findings contribute to the transnational and immigrant entrepreneurship literatures.

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Title: Ethnic ties, motivations, and home country entry strategy of transnational entrepreneurs
Authors: Sarika Pruthi
Anuradha Basu
Mike Wright
Publication date: 12-01-2018
Publisher: Springer US
Published in: Journal of International Entrepreneurship / Issue 2/2018
Print ISSN: 1570-7385
Electronic ISSN: 1573-7349
DOI: https://doi.org/10.1007/s10843-017-0223-2

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