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A Game Analysis of Standardization of Aquatic Production Enterprises and Cold Chain Logistics Enterprises Read chapter Read first chapter

2015 | OriginalPaper | Chapter

Evaluation Methods of Innovation Capability of Digital Publishing Enterprise

Authors : Haiyan Fu, Yan Dong

Published in: LISS 2014

Publisher: Springer Berlin Heidelberg

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Abstract

On the basis of combing the concept and connotation of enterprise innovation capability, combining the digital publishing conception with the production process, the thesis put forward a connotation of innovation capability on digital publishing enterprises, which are shown in each node of the whole process, specifically including innovation capabilities in digital publishing technology, products, channels, service and terminals as well as innovation capabilities of marketing and organization management. The evaluation system of innovation capability of digital publishing enterprises is constructed, which contained four aspects: product innovation capability, technology innovation and learning capability, marketing capability and organization management capability.

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previous chapter Evolution Mechanism of the Ecological Dissemination System of Internet Public Opinion
next chapter Analysis on Technological Innovation in Economy of Contemporary Developed Countries
Literature
Cunshan G, Zhilin Z, Xiaozhang H (2008) Analysis on the concept and operational model of digital publishing. J Beijing Inst Graph Commun 16(5):1–4
Gang D, Qiansheng F (2004) The model of evaluating enterprise innovative ability. Commer Res 293(9):33–36
Lixin W, Changchun G, Rongmin R (2006) Study about evaluating index system and method of enterprises’ innovation capability. J Donghua Univ 32(3):34–37
Yao L, Xinjian H, Binsong Z, Zhihong X (2008) Research on the evaluation index system for innovative capability of innovative enterprise. J Nanchang Univ 39(1):79–86
Yibo L, Jingqin S (2009) Innovation process-based empirical research on evaluating the innovation capability of small and middle-sized enterprises in northeast China. Chin J Manag 6(3):331–337
Metadata
Title
Evaluation Methods of Innovation Capability of Digital Publishing Enterprise
Authors
Haiyan Fu
Yan Dong
Copyright Year
2015
Publisher
Springer Berlin Heidelberg
Book
LISS 2014

Print ISBN: 978-3-662-43870-1

Electronic ISBN: 978-3-662-43871-8

Copyright Year: 2015

DOI
https://doi.org/10.1007/978-3-662-43871-8_256