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2013 | OriginalPaper | Chapter

Facebook it: Evaluation of Facebook’s Search Engine for Travel Related Information Retrieval

Authors : Paul Bulencea, Roman Egger

Published in: Information and Communication Technologies in Tourism 2014

Publisher: Springer International Publishing

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Abstract

The internet and its adoption changed the way in which tourists search for information. Due to the high level of information available on the internet, online search has become the major way in which information is accessed. The presence of social media has also strongly modified people’s information retrieval behaviour. Various studies state that online social networks represent an important source for holiday planning. This paper attempts to evaluate holiday related information in a scenario where users are only allowed to use Facebook’s search engine for finding the necessary information. The results indicate that Facebook delivers relevant information about attractions. However, it provides insufficient information quality for the decision making process concerning transportation and accommodation.

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previous chapter Analysing the Traveller Activities Network for Strategic Design: A Case Study of Baltimore, MD
next chapter A Literature Framework Analysis of Online Hotel Accommodation Process Factors
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Metadata
Title
Facebook it: Evaluation of Facebook’s Search Engine for Travel Related Information Retrieval
Authors
Paul Bulencea
Roman Egger
Copyright Year
2013
Book
Information and Communication Technologies in Tourism 2014

Print ISBN: 978-3-319-03972-5

Electronic ISBN: 978-3-319-03973-2

Copyright Year: 2013

DOI
https://doi.org/10.1007/978-3-319-03973-2_34

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